Ugerevyen er en grundig opda­ter­ing på dig­i­tal udvikling og plat­forme i mediebranchen. Det er opsam­lin­gen til dig, der gerne vil være på forkant – og kunne sige kloge ting til møder 😉

Dig­i­tal Ugerevy udgives af mig, Lars K Jensen, og jeg arbe­jder til daglig med audi­ence-udvikling i Berlingske-kon­cer­nen.

Gør som de andre. Få overb­likket allerede i ind­bakken:

Du kan altid afmelde dig igen ved at bruge lin­ket i bun­den af hvert nyheds­brev

Leave this field emp­ty if you're human:

Del 1: Sociale medier 

Her find­er du his­to­ri­er om eller fra de store sociale plat­forme, der har en enorm rolle at spille i kon­tak­ten mellem udgiver/afsender og mod­tager.

😳 YouTube-algoritmen viser bizare AI-klip til børn

Fra The New York Times:

The New York Times reviewed these clips, along with more than 1,000 oth­er videos rec­om­mend­ed to young chil­dren on YouTube, and found that the algo­rithm push­es bizarre, often non­sen­si­cal, A.I.-generated videos from chan­nels claim­ing to teach “tod­dlers” and “preschool­ers” about the alpha­bet and ani­mals.

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🤳 Instagram vil fokusere mere på Reels

Kan det over­hovedet lade sig gøre..?

Fra Social Media Today:

Insta­gram is exper­i­ment­ing with a new design that would put more empha­sis on Reels, while also pro­vid­ing cus­tomiz­able feed options for Reels dis­play, accord­ing to a post on X by app researcher @howfxr.

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👍 Instagram vil give forældre besked, hvis teenagere søger på selvmord

Fra BBC:

It is the first time par­ent com­pa­ny Meta will proac­tive­ly alert par­ents to search­es by their child on Insta­gram for harm­ful mate­r­i­al, rather than just block search­es and direct users to exter­nal help.

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💳 YouTube barsler med billigere abonnement

Dan­mark er dog end­nu ikke på lis­ten, ser det ud til.

Fra TechCrunch:

YouTube is expand­ing its more afford­able, $7.99 per month Pre­mi­um Lite sub­scrip­tion ser­vice with new fea­tures, includ­ing the abil­i­ty to down­load videos for offline access and watch videos in the back­ground

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🏆 Snapchat lancerer award-show til creators

Fra TechCrunch:

Snapchat announced on Wednes­day that it’s host­ing its first-ever awards show on March 21. The social media giant says the awards show, called “The Snap­pys,” is designed to cel­e­brate “the cre­ators shap­ing cul­ture on Snapchat.”

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✨ Mere om de sociale platforme

What­sApp adds catch-up func­tion to group chats
Social Media Today

Meta keeps find­ing new ways to not pay its cre­ators
Simon Owens's Media Newslet­ter

Insta­gram head pressed on lengthy delay to launch teen safe­ty fea­tures, like a nudi­ty fil­ter, court fil­ing reveals
TechCrunch

Cre­ators express frus­tra­tion with Instagram’s lat­est AI exper­i­ment
Social Media Today

Face­book designed an app for teens called Bell but nev­er launched it, court records reveal
NBC News

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Del 2: Digitale tendenser

Her kan du læse nogle af ugens ten­denser inden­for medi­er. Det kan være en ny metode eller til­gang, branchen forsøger at tage til sig.

🇺🇸 Amerikanerne lytter nu mere til podcasts end taleradio

Fra TechCrunch:

Pod­casts have offi­cial­ly over­tak­en AM/FM talk radio as the more pop­u­lar medi­um for spo­ken-word audio in the Unit­ed States, accord­ing to Edi­son Research’s Share of Ear sur­vey.

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📹 Sådan fungerer shortform-video

Fra Enri­co Tar­tarot­ti (YouTube):

From cus­tom physics engines that make 3AM scrolling effort­less, to psy­cho­log­i­cal prin­ci­ples like Unit Bias and Chrono­cep­tion that make you lose track of time, to a real-time algo­rithm that updates faster than you can fin­ish watch­ing a sin­gle video. Three lay­ers make this all work, and only one of them is what you can actu­al­ly see.

(Jeg læste om videoen i Simon Owens' nyheds­brev om medi­er.)

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🔐 Derfor beder færre og færre sites om kodeord

Jeg har et andet nyheds­brev, som bliv­er udgivet med Ghost-CMS'et. Her er der ikke kode­ord, men i stedet skal man have adgang til sin mail for at kunne logge ind.

Det øger sikker­he­den, mens brugeren ikke skal huske (eller gen­bruge) end­nu et kode­ord – og måske hjælper det (via frik­tion) også imod ulovlig abon­nements­del­ing hos de medi­er, der slås med det..?

Fra Nie­man Lab:

“This is real­ly use­ful for small pub­lish­ers who have no busi­ness want­i­ng to store a whole bunch of ran­dom pass­words.”

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👩‍💻 National Geographic lancerer økosystem for creators

Fra Medi­a­Post:

Nation­al Geo­graph­ic, the ven­er­a­ble brand that now boasts of 800 mil­lion social media fol­low­ers, has engaged eight dig­i­tal-first cre­ators in an effort to build a next-gen­er­a­tion cre­ator ecosys­tem in sup­port of sci­ence, explo­ration and adven­ture sto­ry­telling. 

Relateret:

“Same val­ues, same mis­sion, same ethics”: How the Hous­ton Chron­i­cle choos­es cre­ators to work with
Nie­man Lab

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🤔 Kan man lave en bogklub for nyhedsartikler?

Det er Tam­pa Bay Times ved at finde ud af.

Fra Nie­man Lab:

The idea is not just to dis­cuss a story’s sub­stance, but to give read­ers a behind-the-scenes look at the report­ing process and deci­sion-mak­ing that shape the pub­lished arti­cle.

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✨ Flere digitale medietendenser

✉️ Email reten­tion after Gmail’s ‘Man­age Sub­scrip­tions’ roll­out
MarTech

🏅 Spo­ti­fy is rolling out Audio­book Charts [i USA og UK]
TechCrunch

🎤 How two Hol­ly­wood writ­ers launched one of the most pop­u­lar par­ent­ing pod­casts
Simon Owens's Media Newslet­ter

👋 Fag­bladet Jour­nal­is­ten lukker pod­cas­ten 'Bud­skab' som følge af spare­run­den i Dan­sk Jour­nal­ist­for­bund — Medi­er & Kom­mu­nika­tion. (Jour­nal­is­ten)

💰 Zet­lands norske Demo får støtte fra Fritt Ord-fonden
Medi­aWatch

👶 Dis­cord is delay­ing its glob­al age ver­i­fi­ca­tion roll­out
The Verge

🫣 An Unboth­ered Jim­my Wales Calls Grokipedia a ‘Car­toon Imi­ta­tion’ of Wikipedia
Giz­mo­do

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Del 3: Business og strategi

Her kan du læse nogle af ugens his­to­ri­er og ten­denser inden­for for­ret­ning­sud­vikling i mediebranchen. Alt­så det, der han­dler om at tjene penge.

🤝 EB køber 30% af Mediano

Fra Medi­aWatch:

Ekstra Bladets samar­be­jde med Bold har over­be­vist Medi­ano-stifter Peter Brüch­mann om, at Ekstra Bladet er den rette part­ner for Medi­ano.

Relateret:

Medi­ano-stifter om salg til EB: "Vi skal lære hinan­den at kende de kom­mende år"
Medi­aWatch

EB-direk­tør drøm­mer om "det ulti­ma­tive sports­bun­dle" efter opkøb
Medi­aWatch

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🕹️ Er The New York Times blevet et spilfirma?

Fra Nie­man Lab:

“The New York Times is no longer a news com­pa­ny,” pro­claims the cap­tion of a chart post­ed on X Sat­ur­day sum­ma­riz­ing how Times bun­dle sub­scribers have eclipsed news-only sub­scribers.

Relateret:

The New York Times is adding anoth­er dai­ly cross­word, because why not
Nie­man Lab

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🎧 Podcasting: Lyd fører stadig, mens medier jagter vækst i video

Fra Digi­day:

Recent data shows more lis­ten­ers still pre­fer audio, and switch between audio and video depend­ing on con­text. That’s leav­ing pro­duc­ers to treat video as a growth lever rather than a full replace­ment.

Relateret:

Pod­casts? TV Talk Shows? Net­flix Just Hopes They’re Hits.
The New York Times

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✨ Mere business og strategi

Sto­ried, face­less, and stub­born­ly prof­itable: The Econ­o­mist braces for change
Semafor

Bon­nier-direk­tør er ved at knække koden til dig­i­tal trans­for­ma­tion af mag­a­sin­er
Medi­aWatch

Red­dit has carved out an upper fun­nel niche for brand adver­tis­ers
Digi­day

Media Brief­ing: With­out trans­paren­cy, pub­lish­ers can’t tell if Google’s Pre­ferred Sources fea­ture ben­e­fits them
Digi­day

The Bal­ti­more Beat exper­i­ments with pay-what-you-can ads
Nie­man Lab

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Del 4: Teknologi og AI

Her får du et kig på nogle af ugens his­to­ri­er inden­for den dig­i­tale udvikling og teknolo­gi, der enten direk­te eller indi­rek­te kan have betyd­ning for medier/udgivere.

🛡️ Store britiske medier i samarbejde om AI-licensering

"Nato for news," bliv­er det kaldt.

Fra Press Gazette:

Guardian, BBC, Finan­cial Times, Tele­graph and Sky News are found­ing mem­bers of coali­tion on AI licens­ing.

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😩 Amerikansk AI-podcast-netværk planker lokalmedier

Fra Indi­ca­tor:

Indi­ca­tor ana­lyzed more than 100 episodes across sev­en DNN shows and found that they often reused the same facts, struc­ture and even phras­es as arti­cles from media out­lets such as local affil­i­ates of Fox and NBC News, TechCrunch, Toron­to Star, The Verge and WRAL. The episodes often pub­lished mere min­utes after what seemed to be their source mate­r­i­al.

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🤖 Claude kan nu integreres med bl.a. Workspace og WordPress

Fra The Verge:

Claude Cowork can now con­nect with sev­er­al pop­u­lar office apps, includ­ing Google Work­space, Docusign, and Word­Press.

Når man læs­er om selve "con­nec­toren" på Claude-web­sitet, ser det dog ud til, det muligvis kun er til WordPress.com-sites 🤔

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✨ Mere teknologi og AI

Det er måske ikke lige­frem de oplagte cas­es for dig og mig, men disse 15 eksem­pler på ting, man kan med Note­bookLM fra Google kan måske hjælpe med at sætte tænkeren i gang. (Fast Com­pa­ny)

"Kun­stig intel­li­gens er et tveægget sværd," siger Pro­du­cent­forenin­gen, efter værk­tø­jer som Googles Veo 3 og Nano Banana har gjort det let­tere end nogensinde før at skabe billed­er og video med AI. (Medi­aWatch)

Why YouTube has become key for brand GEO strate­gies
Digi­day

Open­Claw Users Are Alleged­ly Bypass­ing Anti-Bot Sys­tems
Wired

5 AI pod­casts that explain it all
Fast Com­pa­ny

Dan­sk medieor­gan­i­sa­tion hiv­er Ope­nai i ret­ten efter afbrudt dia­log
Medi­aWatch

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• Kategori: Opsamlinger