Ugerevyen er en grundig opda­ter­ing på dig­i­tal udvikling og plat­forme i mediebranchen. Det er opsam­lin­gen til dig, der gerne vil være på forkant – og kunne sige kloge ting til møder 😉

Dig­i­tal Ugerevy udgives af mig, Lars K Jensen, og jeg arbe­jder til daglig med audi­ence-udvikling i Berlingske-kon­cer­nen.

Gør som de andre. Få overb­likket allerede i ind­bakken:

Du kan altid afmelde dig igen ved at bruge lin­ket i bun­den af hvert nyheds­brev

Leave this field emp­ty if you're human:

Del 1: Sociale medier 

Her find­er du his­to­ri­er om eller fra de store sociale plat­forme, der har en enorm rolle at spille i kon­tak­ten mellem udgiver/afsender og mod­tager.

🧑‍⚖️ Meta og Google taber sag om vanedannende design

Fra Medi­aWatch:

I en sag, der poten­tielt kan få ind­fly­delse på mange andre sager, skal Meta og Google betale erstat­ning.

Mere:

Meta and YouTube found neg­li­gent in land­mark social media addic­tion case
The Verge

Meta and YouTube designed addic­tive prod­ucts that harmed young peo­ple, jury finds
The Guardian

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🤨 Politikere har brudt Facebooks annonceregler

Fra medi­et Markeds­føring:

Kan­di­dater fra 10 parti­er har i strid mod reglerne opret­tet annon­cer hos Meta, lyder det fra forsker.

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🤳 Sådan arbejder WSJ med TikTok

Fra Dig­i­tal Con­tent Next:

A look at WSJ's suc­cess­ful strat­e­gy for trans­lat­ing pre­mi­um jour­nal­ism into plat­form native video, com­bin­ing exclu­siv­i­ty, reporter vis­i­bil­i­ty, and strate­gic intent to dri­ve sus­tained atten­tion and deep­er audi­ence con­nec­tion on Tik­Tok and beyond.

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🤑 TikTok lancerer "logo takeover"-annonceformat

Fra TechCrunch:

Tik­Tok announced on Tues­day that it’s intro­duc­ing new ad for­mats, includ­ing one that dis­plays anoth­er brand’s logo along­side TikTok’s on the launch page when users open the app. 

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✨ Mere fra de sociale platforme

Insta­gram allows users to rearrange carousel posts
Social Media Today

YouTube tests video high­lights pre­view fea­ture
Social Media Today

What­sApp can now draft AI-gen­er­at­ed respons­es based on your con­ver­sa­tions
TechCrunch

What­sApp rolls out mul­ti­ple fea­tures to improve chats
Social Media Today

Mastodon is mak­ing its decen­tral­ized social net­work eas­i­er to use with its lat­est revamp
TechCrunch

Meta’s Over­sight Board warns that “Com­mu­ni­ty Notes” aren’t a prop­er sub­sti­tute for fact-check­ing glob­al­ly
Nie­man Lab

Why Knight Foun­da­tion Invest­ed in Bluesky
Knight Foun­da­tion

Elon Musk paus­es changes to X’s cre­ator rev­enue-shar­ing pro­gram after back­lash
TechCrunch

Poly­mar­ket Affil­i­ates Are Spread­ing Mis­in­for­ma­tion on X
Colum­bia Jour­nal­ism Review

Amid com­pe­ti­tion for spon­sors, top sports clubs are invest­ing in social media oper­a­tions
Digi­day

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Del 2: Digitale tendenser

Her kan du læse nogle af ugens ten­denser inden­for medi­er. Det kan være en ny metode eller til­gang, branchen forsøger at tage til sig.

🛡️ DR vil samarbejde i kampen mod misinformation

Fra Medi­aWatch:

Når det han­dler om at bringe kor­rek­te oplysninger, er konkur­ren­cen sat ud af spil. Der­for vil Marie Buss samar­be­jde med både danske og uden­landske medi­er om at bekæmpe mis­in­for­ma­tion.

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🎤 Kendisser og YouTube dominerer podcasting

Fra The Wall Street Jour­nal:

Pod­casts can run for­ev­er, but some hosts are bow­ing out or chang­ing direc­tion as celebri­ties and YouTube dom­i­nate the indus­try

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🌦️ DR og DMI får grønt lys til vejr-app

Fra Medi­aWatch:

Radio- og tv-nævnet giv­er grønt lys til, at DR og Dan­sk Mete­o­rol­o­gisk Insti­tut (DMI) må udvikle en ny fælles vejrapp, der bl.a. skal sam­le DMI’s vejr­da­ta, DR’s vejrudsigter og kli­maformidling i en løs­ning.

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✨ Flere digitale tendenser

US pub­lish­ers see traf­fic boost for break­ing news from Google Dis­cov­er
Press Gazette

Young peo­ple want their news to be more fun, a new report says
Nie­man Lab

News brand­ing is shift­ing to jour­nal­ists to rebuild trust
INMA

Spotify’s new SongDNA fea­ture maps how your favorite songs are con­nect­ed
TechCrunch

Spo­ti­fy takes on its dop­pel­gänger prob­lem
Plat­former

Apple Music part­ners with Tick­et­mas­ter to pow­er its con­cert dis­cov­ery fea­ture
TechCrunch

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Del 3: Business og strategi

Her kan du læse nogle af ugens his­to­ri­er og ten­denser inden­for for­ret­ning­sud­vikling i mediebranchen. Alt­så det, der han­dler om at tjene penge.

👦 Skal unge mellem 16 og 18 have et medieabonnement?

Fra Medi­aWatch:

Det vil koste op til 350 mio. kr., hvis man vil føre kul­tur­min­is­ter Jakob Engel-Schmidts (M) forslag om et gratis abon­nement på et medie til alle mellem 16 og 18 år ud i livet, anslår Danske Medi­er.

Mere:

Jakob Engel-Schmidt: Gratis abon­nementer til unge er pen­gene værd
Medi­aWatch

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📉 Hvad gør man, når abonnementsvæksten falder?

Fra INMA:

Exec­u­tives from The Wash­ing­ton Post, Bloomberg Media, and Medi­ahuis out­lined how they are build­ing port­fo­lios with pre­mi­um sub­scrip­tions prod­ucts cen­tered around the idea that some cus­tomers will pay more: insti­tu­tion­al sub­scribers, bun­dle sub­scribers, or audi­ences who will pay more for an intel­li­gence prod­uct. 

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✉️ 5 tips til at få abonnenter fra dine nyhedsbreve

Fra Media Voic­es:

Whether you’re launch­ing a paid newslet­ter, or entic­ing free sub­scribers to upgrade to a paid prod­uct, emails can be a pow­er­ful con­ver­sion tool. Bloomberg, Hearst UK and Mill Media share tips to help con­vert free newslet­ter sub­scribers to pay­ing prod­ucts.

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✨ Mere business og strategi

News organ­i­sa­tions are redefin­ing them­selves to fol­low audi­ences
INMA

News com­pa­nies rethink struc­ture, prod­ucts to restart sub­scrip­tion growth
INMA

The SEO par­a­sites buy­ing, exploit­ing and ulti­mate­ly killing online news­brands
Press Gazette

Nævninge i skel­sæt­tende retssag mod Google og Meta er uenige
Medi­aWatch

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Del 4: Teknologi og AI

Her får du et kig på nogle af ugens his­to­ri­er inden­for den dig­i­tale udvikling og teknolo­gi, der enten direk­te eller indi­rek­te kan have betyd­ning for medier/udgivere.

😮 OpenAI lukker Sora

Det her er da pænt vildt...

Fra The Verge:

OpenAI’s video gen­er­a­tor is going away soon, despite a lot of hype and a megadeal with Dis­ney.

Mere:

Ope­nAI clos­es Sora video-mak­ing app and can­cels $1bn Dis­ney deal
BBC

R.I.P. Sora (2024–2026)
Giz­mo­do

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🆕 Google lancerede AI-baseret "Search Live" til hele verden

Fra TechCrunch:

Google announced on Thurs­day that it’s expand­ing its AI-pow­ered con­ver­sa­tion­al search fea­ture, Search Live, glob­al­ly to all lan­guages and loca­tions where AI Mode is avail­able. With this expan­sion, peo­ple in more than 200 coun­tries and ter­ri­to­ries will get access to the fea­ture, Google says.

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🔨 Wikipedia slår ned på AI-genererede tekster

Fra TechCrunch:

As AI makes inroads into the worlds of edi­to­r­i­al and media, web­sites are scram­bling to estab­lish ground rules for its usage. This week, Wikipedia banned the use of AI-gen­er­at­ed text by its edi­tors — although it stopped short of ban­ning AI out­right from the site’s edi­to­r­i­al process­es.

Mere Wikipedia:

A con­ver­sa­tion with the cre­ator of TomWiki­As­sist, the bot that edit­ed Wikipedia
Nie­man Lab

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😬 Google ændrer overskrifter i søgeresultater med AI

Fra The Verge:

Since rough­ly the turn of the mil­len­ni­um, Google Search has been the bedrock of the web. Peo­ple loved Google’s trust­wor­thy “10 blue links” search expe­ri­ence and its unspo­ken promise: The web­site you click is the web­site you get.

Ja, de gode gam­le dage er jo så ved at være for­bi...

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💌 10 gode AI-nyhedsbreve for journalister

Fra Jour­nal­is­mUK:

Are you over­whelmed by all the talk of algo­rithms and lan­guage mod­els? We picked a hand­ful of newslet­ters that can help you make sense of it all

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🤔 AI sniger sig ind i aviserne via debatindlæg

Fra The Atlantic:

Arti­fi­cial intel­li­gence seems to be turn­ing up, undis­closed, in the opin­ion pages of major news pub­li­ca­tions.

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✨ Mere teknologi og AI

AI and the Future of News 2026: what we learnt about its impact on news­rooms, fact-check­ing and news cov­er­age
Reuters Insti­tute

Guardian source mes­sag­ing tech bring­ing in ‘much high­er qual­i­ty’ of tips
Press Gazette

AI is ‘direct con­trib­u­tor’ to increase prof­itabil­i­ty at The Dai­ly Beast
Press Gazette

Apple Plans to Open Up Siri to Rival AI Assis­tants Beyond Chat­G­PT in iOS 27
Bloomberg

Let's cal­cu­late how much mon­ey AI com­pa­nies need to pay pub­lish­ers
Thomas Baek­dal

Dyr rap­port om DMJX' fremtid var fyldt med AI-fejl
Jour­nal­is­ten

Bee­hi­iv to allow cre­ators to man­age accounts through AI plat­forms
Axios

WordPress.com now lets AI agents write and pub­lish posts, and more
TechCrunch

Axios CEO Pitch­es AI ‘Moon­shot’ as Com­pa­ny Reshapes News­room
The Wrap

Grammarly’s CEO defends putting AI edi­to­r­i­al sug­ges­tions into the voic­es of real writ­ers (while not­ing it didn’t work very well)
Nie­man Lab

Mark Zucker­berg Is Build­ing an AI CEO. Will He Lay Him­self Off?
Giz­mo­do

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• Kategori: Opsamlinger