Her har du Dan­marks mest kom­plette opda­ter­ing på sociale medi­er og dig­i­tal udvikling i mediebranchen. Du bliv­er holdt opdateret og spar­er mass­er af tid.

Dig­i­tal Ugerevy udgives af Lars K Jensen, der råd­giv­er, udvikler og arbe­jder med dig­i­tale medi­er og udvikling.

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? Sociale medier 

Her find­er du his­to­ri­er om eller fra de store sociale plat­forme, der har en enorm rolle at spille i kon­tak­ten mellem udgiver/afsender og mod­tager.

Facebook

Der er oprør i Facebook

– Her start­ede det:

Pro­to­col:
"Jason Toff, a direc­tor of prod­uct man­age­ment at Face­book (and a long­timer in Sil­i­con Val­ley, with stints at Google, Twit­ter and Vine) tweet­ed on Sun­day night that 'I work at Face­book and I am not proud of how we're show­ing up. The major­i­ty of cowork­ers I've spo­ken to feel the same way. We are mak­ing our voice heard.'"

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– Her er, hvad det især han­dler om:

Colum­bia Jour­nal­ism Review:
"The most impor­tant of the refs, arguably, is basi­cal­ly leav­ing Trump alone. Last Thurs­day, Mark Zucker­berg, the CEO of Face­book, went on Fox News and dis­agreed with Twitter’s fact-check­ing deci­sion; the plat­forms, he said, should not be 'arbiters of truth' online. Then, ear­ly on Fri­day, Trump raised the stakes. As protests inten­si­fied in Min­neapo­lis and else­where, the pres­i­dent post­ed an iden­ti­cal message—“when the loot­ing starts, the shoot­ing starts”—on both Twit­ter and Face­book. Twit­ter quick­ly con­clud­ed that Trump had breached its rules on glo­ri­fy­ing vio­lence, and, in an unprece­dent­ed step, hid his tweet behind a warn­ing mes­sage. Face­book left the post up."

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Casey New­ton / The Inter­face (The Verge):
"Zucker­berg said that Face­book left the post up for two rea­sons: one, that “peo­ple need to know if the gov­ern­ment is plan­ning to deploy force.” And two, that Trump had sort of (maybe?) walked back his orig­i­nal post in a lat­er one, “say­ing that the orig­i­nal post was warn­ing about the pos­si­bil­i­ty that loot­ing could lead to vio­lence.” So whether or not Trump meant to incite vio­lence with his words, Zucker­berg argued, Face­book had good rea­son to let the post stand."

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...og der var mange i Face­book, der var util­fredse:

"Face­book employ­ees hold vir­tu­al walk­out over Mark Zuckerberg's refusal to act against Trump"
The Guardian

"Furi­ous Face­book Employ­ees ‘Walk Out’ to Protest Trump’s Posts ‘Incit­ing Vio­lence’"
Dai­ly Beast

"Face­book employ­ees stage vir­tu­al walk­out in protest of company’s stance on Trump posts"
TechCrunch

"Two Face­book soft­ware engi­neers quit over Trump posts"
The Hill

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– Tirs­dag forsvarede Zucker­berg sin beslut­ning over­for Face­books medar­be­jdere:

The Verge:
"Accord­ing to a record­ing obtained by The Verge, Zucker­berg described being upset by Trump’s recent posts, one of which warned pro­test­ers that 'when the loot­ing starts, the shoot­ing starts.' But 'I knew that I need­ed to sep­a­rate out my per­son­al opin­ion ... from what our pol­i­cy is and the prin­ci­ples of the plat­form we’re run­ning are — know­ing that the deci­sion that we made was going to lead to a lot of peo­ple being very upset inside the com­pa­ny and a lot of the media crit­i­cism we’re going to get,' said Zucker­berg. 'Like­ly this deci­sion has incurred a mas­sive prac­ti­cal cost for the com­pa­ny to do what we think is the right step.'"

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"Zucker­berg Defends Hands-Off Approach to Trump’s Posts"
The New York Times

"Zucker­berg faces his crit­ics"
Casey New­ton / The Inter­face (The Verge)

"Zucker­berg Stands Firm on Deci­sion Not to Take Action on Com­ments Post­ed by Pres­i­dent Trump"
Social Media Today

"Mark Zucker­berg Believes Only in Mark Zucker­berg"
Wired

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– Andre his­to­ri­er om his­to­rien:

"An update on the Over­sight Board’s progress"
Face­book Over­sight Board

"Talk­space CEO says he’s pulling out of six-fig­ure deal with Face­book, won’t sup­port a plat­form that incites ‘racism, vio­lence and lies’"
CNBC

"Hav­ing failed to curb the president's false­hoods, social plat­forms have reached a dispir­it­ing impasse."
Wired

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– Hvad gør de andre?

"How Social Plat­forms are Respond­ing to the #Black­Lives­Mat­ter Protests Across the US"
Social Media Today

Facebook vil markere indhold fra russiske og kinesiske statsmedier

Reuters:
"Face­book Inc will start label­ing Russ­ian, Chi­nese and oth­er state-con­trolled media orga­ni­za­tions, and lat­er this sum­mer will block any ads from such out­lets that tar­get U.S. users, it said on Thurs­day. "

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Nu kan alle flytte billeder fra Facebook til Google

TechCrunch:
"Facebook’s pho­to trans­fer tool is now avail­able glob­al­ly half a year on from an ini­tial roll­out in Europe, the com­pa­ny said today."

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Facebooks seneste app-eksperiment handler om live-events

– Bemærk: App'en er kun tilgæn­gelig i USA.

The Verge:
"Facebook’s Venue is a new app that’s designed to make the process of watch­ing live events more social. The dig­i­tal com­pan­ion app has been devel­oped by Facebook’s R&D group, the New Prod­uct Exper­i­men­ta­tion (NPE) team. Its first live event will be this Sunday’s NASCAR race."

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Facebook tester e‑mail-kampagner fra Pages-app'en

Social Media Today:
"It essen­tial­ly seeks to repli­cate CRM sys­tems, with all of your mar­ket­ing mes­sages — includ­ing Face­book and Insta­gram ads AND pro­mo­tion­al emails — com­ing from your Face­book busi­ness hub. Seem­ing­ly, any emails you do send through this process will be deliv­ered via your 'business.mailbyfb.com' email address which is attached to your account, though as not­ed, any email con­tacts need to be man­u­al­ly uploaded. You can't sim­ply use the emails that peo­ple have list­ed on their Face­book pro­files."

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Instagram

#BlackoutTuesday overdøvede #BlackLivesMatter på Instagram

Wired:
"The posts had com­plete­ly over­tak­en the #black­lives­mat­ter hash­tag, 'flood­ing out all of the resources that have been there for the last few years,' says Williams. 'It’s real­ly frus­trat­ing to have carved out this area of the inter­net where we can gath­er and then all of a sud­den we see pages and pages and pages of black squares that don’t guide any­one to resources.' Around 1 am on the West Coast, Williams tweet­ed about it. 'Do not post black squares with the hash­tag #Black­Lives­Mat­ter. You're [unin­ten­tion­al­ly] quite lit­er­al­ly eras­ing the space orga­niz­ers have been using to share resources. Stop it. Stop.'"

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"Insta­gram Asks #Black­outTues­day Par­tic­i­pants to Avoid Using #Black­Lives­Mat­ter Hash­tag"
Social Media Today

Medier må vente på annoncekroner fra Instagrams IGTV

Digi­day:
"Insta­gram is final­ly turn­ing on the ad rev­enue spig­ot for its long-form video plat­form IGTV. But media com­pa­nies that have wait­ed near­ly two years to receive ad rev­enue from their IGTV videos will like­ly need to keep wait­ing until next year for that mon­ey to flow their way."

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Twitter

Rekorduge for Twitter

TechCrunch:
"Civ­il unrest due to the nation­wide George Floyd protests drove Twit­ter to see a record num­ber of new installs this week, accord­ing to data from two app store intel­li­gence firms, App­topia and Sen­sor Tow­er. While the firms’ exact find­ings dif­fered in terms of the total num­ber of new down­loads or when records were bro­ken, the firms agreed that Twitter’s app had its largest-ever week, glob­al­ly."

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Twitter markerer tweet fra endnu en republikaner

TechCrunch:
"The tweet, from Repub­li­can Flori­da Rep. Matt Gaetz, sug­gest­ed that the U.S. gov­ern­ment “hunt down” anti-fas­cist activists in the coun­try like it would pur­sue inter­na­tion­al ter­ror­ists."

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Branchen og de andre

Væksten er gået ud af influencer-marketing

Medi­aWatch:
"År for år er markedet for influ­encer-markeds­føring vok­set med rel­a­tivt store skridt, men i 2019 var der kun begrænset frem­gang af hente, vis­er ny rap­port. Antallet af ansat­te steg til gengæld mere eller min­dre ufortrø­dent."

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YouTube donerer 1 mio. dollars til kampen mod racisme

The Verge:
"YouTube says it will donate $1 mil­lion to the Cen­ter for Polic­ing Equi­ty, to demon­strate 'sol­i­dar­i­ty against racism and vio­lence.' The Alpha­bet-owned video plat­form tweet­ed that it was pledg­ing the funds 'in sup­port of efforts to address social injus­tice.'"

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Snap-CEO kræver forandringer i det amerikanske samfund

The Infor­ma­tion:
"'Eco­nom­ic inequal­i­ty in Amer­i­ca has reached lev­els unseen for near­ly a cen­tu­ry, peo­ple of col­or can­not vis­it a gro­cery store or go for a jog with­out fear of being mur­dered with­out con­se­quence, and put sim­ply, the Amer­i­can exper­i­ment is fail­ing,' he wrote."

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Snapchat vil ikke længere fremhæve Trump

The New York Times:
"Snap said on Wednes­day that it had stopped pro­mot­ing the Snapchat account of Pres­i­dent Trump after deter­min­ing that his pub­lic com­ments off the site could incite vio­lence, in anoth­er hard­ened stance by a social media com­pa­ny against the pres­i­dent."

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"Snap takes a stand"
Casey New­ton / The Inter­face (The Verge)

Tik Tok lærer af musikbranchen og gaming

Digi­day:
"That’s because peo­ple flock to Tik­Tok to watch script­ed clips from tal­ent­ed cre­ators, not com­mu­ni­cate with their friends. With Tik­Tok jock­ey­ing for a posi­tion in a crowd­ed mar­ket, it’s putting this tal­ent at the heart of a com­mer­cial strat­e­gy that increas­ing­ly resem­bles those used by record labels and tal­ent man­age­ment firms."

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Digi­day:
"Why Tik­Tok stars are piv­ot­ing to gam­ing"

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LinkedIn lancerer nye retargeting-værktøjer

TechCrunch:
"LinkedIn is announc­ing some new fea­tures for adver­tis­ers — retar­get­ing capa­bil­i­ties tied to video ads and lead-gen­er­a­tion forms, as well as new brand safe­ty inte­gra­tions for the LinkedIn Audi­ence Net­work. [...]

That includes intro­duc­ing new fea­tures focused on vir­tu­al engage­ment — such as live video events — as the pan­dem­ic has 'accel­er­at­ed that need of the mar­ket.'"

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? Digitale tendenser

Her kan du læse nogle af ugens ten­denser inden­for medi­er. Det kan være en ny metode eller til­gang, branchen forsøger at tage til sig.

Danmarks første nyhedsørken?

Jour­nal­is­ten:
"På 20 år har langt de fleste jour­nal­is­ter for­ladt Djurs­land, og det truer den kri­tiske jour­nal­is­tik og skad­er demokrati­et, men­er lokale og ekspert­er. Vi har fået det for let, siger borgmesteren"

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Jeg har tidligere skrevet om nyhed­sørken­er:

• Lokalme­diernes pay­wall-udfor­dringer forstærk­er nyhed­sørken­er
• Pay­walls og demokrati

Flertal i Folketinget vil lempe GDPR

Version2:
"Trods bred opbakn­ing frygter kri­tikere, at en lem­pelse vil slække ind­sat­sen for datasikker­he­den. Socialdemokrati­et for­sikr­er, at prob­lematikken vil blive taget ser­iøst."

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21 medier slutter sig til AI-samarbejde

– Der er dog ingen danske medi­er på lis­ten.

Polis @ Lon­don School of Eco­nom­ics:
"News organ­i­sa­tions want to work togeth­er to dis­cov­er, test, and demon­strate the poten­tial offered by AI tech­nolo­gies. That is the clear mes­sage we received after we launched the idea of a col­lab­o­ra­tive exper­i­ment to pro­to­type AI-pow­ered jour­nal­is­tic solu­tions."

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BBC lancerer stemmeassistent sammen med Microsoft

Ven­ture­Beat:
"The BBC has launched an ear­ly ver­sion of its pre­vi­ous­ly announced voice assis­tant in part­ner­ship with Microsoft. Beeb, as the assis­tant is called, will ini­tial­ly be made avail­able in the U.K. as part of Microsoft’s Win­dows Insid­er Pro­gram, where par­tic­i­pants will con­tribute to improv­ing the voice assis­tant ahead of a wider roll­out."

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– En artikel fra august måned om emnet:

"We’re still not get­ting voice assis­tants right"
The Verge

Microsoft fyrer 27 journalister

The Guardian:
"Around 27 indi­vid­u­als employed by PA Media – for­mer­ly the Press Asso­ci­a­tion – were told on Thurs­day that they would lose their jobs in a month’s time after Microsoft decid­ed to stop employ­ing humans to select, edit and curate news arti­cles on its home­pages."

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Medium lancerer nyhedsbreve

Medi­um Blog:
"Any Pub­li­ca­tion on Medi­um can start a newslet­ter and cor­re­spond with their sub­scribers direct­ly in their inbox. Pub­li­ca­tions can now give their Newslet­ter a name and descrip­tion, so Pub­li­ca­tions can let read­ers know what to expect."

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Hvad skal der nu ske med BuzzFeed News

The Drum:
"“We will nev­er just be piz­za and kit­tens,” says [James Lam­on, ​head of con­tent for Europe]. ”We need to tem­per that with some­thing that’s hard-hit­ting, some­thing with teeth. Our inves­ti­ga­tions team has always been respon­si­ble for amaz­ing scoops and that's not going to change."

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Sådan bliver lyd integreret ind i Apple News+

Medie:
"While Apple has released iOS 13.5.1 to the pub­lic today, the com­pa­ny has also made the first beta ver­sion of iOS 13.5.5avail­able. And now, 9to5Mac has been able to access a new 'Apple News+ Audio' fea­ture, which is hid­den in iOS 13.5.5 beta.

We men­tioned last month that Apple is work­ing to offer audio sto­ries for Apple News+ sub­scribers, and now we can con­firm that with iOS 13.5.5 beta. Apple News+ Audio will be avail­able through the exist­ing News app, which will get a new 'Audio' tab."

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"Have you “heard” the news? Apple leak reveals audio sto­ries for News+"
What's New In Pub­lish­ing

The Guardian lancerer registreringsvæg

Digi­day:
"In Decem­ber, The Guardian began test­ing a reg­is­tra­tion wall with a select group of its audi­ence, accord­ing to a post from chief prod­uct offi­cer Cas­par Llewellyn Smith. The goal: Improve its prod­ucts and tai­lor more rel­e­vant ads for read­ers to ensure the publisher’s finan­cial sta­bil­i­ty. "

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– Og sådan ser den ud:

Det blockchain-baserede medie Civil lukker

– Flere har ment, at Civ­il var lige lovlig svært at blive klog på. Det synes de angiveligt også selv.

Poyn­ter:
"In the end, 'it was over­com­pli­cat­ed and hard to explain,' Schiller told me in a phone inter­view. 'It was a fly­er — an extreme­ly ambi­tious idea, and I was proud to be part of it. … Whether it was ahead of its time or just nev­er viable is hard to say.'"

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Briter vil bygge database af holdninger

Journalism.co.uk:
"Par­lia, a UK start­up whose major­i­ty share­hold­ers are its founders, French jour­nal­ist Turi Munthe and design­er and researcher J Paul Nee­ley, is try­ing to gath­er all of the opin­ions about var­i­ous top­ics in one place to facil­i­tate a civ­il debate in our high­ly polarised soci­ety."

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? Business

Her kan du læse nogle af ugens his­to­ri­er og ten­denser inden­for for­ret­ning­sud­vikling i mediebranchen. Alt­så det, der han­dler om at tjene penge.

TV 2 er nødt til at lykkes med abonnementer

Medi­aWatch:
"'Det med at få abon­nements­for­ret­nin­gen til at fun­gere er alfa og omega, for­di der sim­pelthen ikke er nok reklamekro­ner i markedet nu og heller ikke kom­mer til at være det fre­mover,' siger Jim­my May­mann til Finans."

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Politiken Nicher køber Kulturmonitor

Medi­aWatch:
"Med overtagelsen af Kul­tur­mon­i­tor køber Poli­tiken Nich­er sig til en posi­tion på et marked, som sel­sk­a­bet har haft kig på. Det giv­er bedre mening at slå kræfterne sam­men end at starte en konkur­rence, siger direk­tør, der ikke vil afvise flere opkøb."

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Nu kan der søges kompensation for tabte annoncekroner

Medi­aWatch:
"Det er nu muligt for medievirk­somhed­er at søge om kom­pen­sa­tion for tab af annon­ceindtægter som følge af covid-19."

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Podimo-stifter forventer først overskud om fem år

Medi­aWatch:
"Podi­mo-stifter og adm. direk­tør, Morten Strunge, for­ven­ter, vi skal et halvt årti ud i fremti­den, før pod­cast­plat­for­men Podi­mo ser en pos­i­tiv indt­jen­ing på bundlin­jen. 'For os han­dler det om at bygge et økosys­tem, og det tager lang tid,' siger han."

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Medier pakker online-events sammen med abonnementet

TechCrunch:
"As pub­lish­er events have been forced online, they are becom­ing more entrenched with oth­er parts of the busi­ness, par­tic­u­lar­ly sub­scrip­tions."

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? Udvikling og tech

Her får du et kig på nogle af ugens his­to­ri­er inden­for den dig­i­tale udvikling og teknolo­gi, der enten direk­te eller indi­rek­te kan have betyd­ning for medier/udgivere.

Chrome nærmer sig dominans

– Ingen brows­er har haft så stor en marked­sandel siden 2008. Den­gang var det Inter­net Explor­er 7.

Com­put­er­world:
"Det vis­er nye tal fra Net Appli­ca­tions over brows­er-fordelin­gen i maj. Her land­ede Chrome på en marked­sandel på 69,8 pro­cent efter nu fem måned­er i træk med vok­sende marked­sandele."

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...og anklages for at tracke i incognito-tilstand

Ven­ture­Beat:
"The law­suit seeks at least $5 bil­lion, accus­ing the Alpha­bet unit of sur­rep­ti­tious­ly col­lect­ing infor­ma­tion about what peo­ple view online and where they browse, despite their using what Google calls Incog­ni­to mode."

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Microsofts Chromium-browser rulles nu ud via Windows Update

The Verge:
"Microsoft is start­ing to roll out its new Edge brows­er through Win­dows Update. The new Chromi­um-based ver­sion of Edge launched in Jan­u­ary, but Win­dows users had to specif­i­cal­ly down­load it. A Microsoft sup­port arti­cle notes that it’s now avail­able on Win­dows Update, mean­ing it will soon arrive on the more than 1 bil­lion Win­dows 10 devices in use."

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Kryptering i Zoom bliver kun for dem, der betaler

Wired:
"[...] Zoom brought on a small army of promi­nent cryp­tog­ra­phers and secu­ri­ty engi­neers as con­sul­tants, and acquired the secure com­mu­ni­ca­tion com­pa­ny Key­base, in pur­suit of real end-to-end encryp­tion for its users. But it turns out that even when Zoom com­pletes the fea­ture, only pay­ing cus­tomers will receive it—leaving Zoom's free users in the lurch."

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Google fjerner Android-app, der fjernede kinesiske apps

TechCrunch:
"The top trend­ing app in India, which was down­loaded more than 5 mil­lion times since late May and enabled users to detect and eas­i­ly delete apps devel­oped by Chi­nese firms, was pulled from Android’s mar­quee app store for vio­lat­ing Google Play Store’s Decep­tive Behav­ior Pol­i­cy, TechCrunch has learned."

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Ny teknologi kan identificere kendte på video

– Det mest vilde ved det her er næsten, at der stadig er noget, der hed­der Real.

Ven­ture­Beat:
"Real­Net­works has unveiled two con­sumer video tools that use arti­fi­cial intel­li­gence to iden­ti­fy faces of celebri­ties in videos and help you fig­ure out who you’re watch­ing."

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Nu er der også svindel på Spotify — falske "collaborations"

Medi­um / OneZe­ro:
"If you’ve just dis­cov­ered ris­ing Dal­las rap­per Lil Loaded, and want to hear a bunch of his hits in one con­ve­nient spot, Spo­ti­fy has just the fea­ture for you. Like many pop­u­lar artists, there’s a “This Is” playlist for the MC, a group­ing of his 'essen­tial tracks' that the platform’s team cre­ates. How­ev­er, lis­ten to the playlist for a while, and a few songs sound out of place. In fact, though tracks 12, 14, and 16 on 'This Is Lil Loaded' list Lil Loaded as a fea­tured artist, he’s not on them at all. Instead, you’ll only hear some tru­ly wince-wor­thy rhymes from some entire­ly dif­fer­ent artist who goes by the name 'Wali Da Great.'"

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Derfor måtte Apple skrue ned for automatisering

The Infor­ma­tion:
"Apple has tried to assem­ble its prod­ucts with robots rather than humans, going so far as to build a secret lab to research the effort. But after years of tri­al and error, engi­neers have real­ized that prod­ucts like the iPhone are still best assem­bled by hand."

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✨ Nyt på backloggen

Back­log er den del af Dig­i­tal Ugerevy, hvor du kan læse om nyhed­er, tips og ten­denser.

Sådan måler du din trafik fra MailChimp

"Når du sender nyheds­breve, er det vigtigt at vide, hvor­dan de klar­er sig og hvor de lev­er­er trafik hen – men også speci­fikt hvilke kam­pag­n­er, der lev­er­er hvilken trafik. Her kan du se, hvor­dan du sæt­ter det op i MailChimp."

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• Kategori: Opsamlinger