Her har du Dan­marks mest kom­plette opda­ter­ing på sociale medi­er og dig­i­tal udvikling i mediebranchen. Du bliv­er holdt opdateret og spar­er mass­er af tid.

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Leave this field emp­ty if you're human:

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? Sociale medier 

Her find­er du his­to­ri­er om eller fra de store sociale plat­forme, der har en enorm rolle at spille i kon­tak­ten mellem udgiver/afsender og mod­tager.

Generelt

Vi er mindre bekymrede over at udlevere data

Medi­aWatch:
"De sen­este fem år er danskerne blevet min­dre bekym­rede for at afgive per­son­føl­somme oplysninger til sociale medi­er som Face­book og Linkedin.

Det vis­er tal fra Dan­marks Sta­tis­tik."

Læs artiklen

Samarbejde holdt tysk angrebsvideo fra at gå viralt

Vice:
"The Ger­many syn­a­gogue shoot­ing Wednes­day was the first big test of Big Tech’s new alliance to defend against viral vio­lence: The Glob­al Inter­net Forum to Counter Ter­ror­ism. Found­ed in 2017 as a part­ner­ship between Face­book, Twit­ter, Microsoft, and YouTube, the group spun off as a stand­alone coun­tert­er­ror­ism group last month. "

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Facebook

Zuckerberg talte om Facebooks syn på ytringsfrihed

Colum­bia Jour­nal­ism Review:
"But it refus­es to do any­thing about obvi­ous dis­in­for­ma­tion in polit­i­cal con­tent, includ­ing polit­i­cal ads, say­ing it doesn't want to be an arbiter of truth. One of the most inter­est­ing things about Mark Zuckerberg's speech Thurs­day at George­town Uni­ver­si­ty was lis­ten­ing to the Face­book CEO try to jus­ti­fy these con­flict­ing deci­sions."

Læs artiklen

Mark Zucker­berg doesn’t under­stand free speech in the 21st cen­tu­ry
The Guardian

Mark Zucker­berg said a lot of noth­ing in his big speech
Vox

Facebook vil foreslå, hvornår du skal udgive

Social Media Today:
"This is inter­est­ing — Face­book is report­ed­ly test­ing a new 'Sug­gest­ed' option with­in its post sched­ul­ing options for Pages which would enable Page admins to reach their audi­ences when they're most active on the plat­form."

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Erfaringer fra Facebooks lokaljournalistiske projekt

Journalism.co.uk:
"Face­book Com­mu­ni­ty News Project enabled local reporters to go back to basics — and it worked"

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Facebook udleverer data på 32 mio. URL'er

Poyn­ter:
"Social Sci­ence One, the non-prof­it com­mis­sion launched in 2018 to estab­lish con­crete part­ner­ships between aca­d­e­mics and data-rich insti­tu­tions like Face­book, now has 32 mil­lion indi­vid­ual links extract­ed from Mark Zuckerberg’s social media net­work upon which to con­duct research."

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Elizabeth Warren angriber Facebook-annoncer med Facebook-annonce

CNN:
"The ad's own admis­sion of a lie seeks to draw atten­tion to a con­tro­ver­sial Face­book pol­i­cy War­ren has spent days crit­i­ciz­ing. Under the pol­i­cy, Face­book exempts ads by politi­cians from third-par­ty fact-check­ing — a loop­hole, War­ren says, that allows Zucker­berg to con­tin­ue tak­ing 'gobs of mon­ey' from Trump's cam­paign despite Trump's ads telling untruths about for­mer Vice Pres­i­dent Joe Biden and his son. "

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"Face­book should ban cam­paign ads. End the lies."
TechCrunch

Inside Mark Zuckerberg's pri­vate meet­ings with con­ser­v­a­tive pun­dits
Politi­co

YouTube

Instagram giver dig mere kontrol over tredjeparts-apps

The Verge:
"Insta­gram has added a new fea­ture for users to con­trol the data they’re shar­ing with third-par­ty apps. In the tab of its ever-grow­ing ham­burg­er icon, you can nav­i­gate to Set­tings –> Secu­ri­ty –> Apps and Web­sites to see which third-par­ty ser­vices have access to your data."

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YouTube: Falsk Trump-video overskrider ikke vores retningslinjer

CNN:
"A fake video that depicts in extreme­ly graph­ic fash­ion Pres­i­dent Trump attack­ing and shoot­ing his crit­ics and media out­lets does not vio­late YouTube's poli­cies against con­tent that incites vio­lence because it is "pure­ly fic­tion­al," the com­pa­ny told CNN Busi­ness Mon­day."

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Mere om videoen:

• Vio­lent spoof video of Trump killing his crit­ics shows how memes have reshaped pol­i­tics | The Wash­ing­ton Post
• Fake Trump shoot­ing video traces back to a pro­lif­ic cre­ator and a fer­vent com­mu­ni­ty | NCB News
• Every­thing We Know About the Mass Shoot­ing Video Screened at Trump's Mia­mi Resort | Giz­mo­do

Det ser i øvrigt ud til, at videoen er blevet fjer­net efter en copy­right-klage.

Mozilla vil vise, hvor det går galt for YouTube

CNET:
"Mozil­la is pub­lish­ing anec­dotes of YouTube view­ing gone awry — anony­mous sto­ries from peo­ple who say they inno­cent­ly searched for one thing but even­tu­al­ly end­ed up in a dark rab­bit hole of videos. It's a cam­paign aimed at pres­sur­ing Google's mas­sive video site to make itself more acces­si­ble to inde­pen­dent researchers try­ing to study its algo­rithms. "

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YouTube flytter tredjeparts-tracking til Data Hub

Mar­ket­ing Land:
"Sup­port will end once Nielsen, com­Score and oth­er mea­sure­ment sys­tem inte­gra­tions with Ads Data Hub are com­plete."

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Historien om PewDiePie

The New York Times Mag­a­zine:
"The biggest YouTu­ber in the world has been accused
of being a clos­et white nation­al­ist and even inspir­ing
mass shoot­ings. He says it’s all a mis­un­der­stand­ing."

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De andre

Sådan vil Twitter ramme verdensledere, der bryder reglerne

TechCrunch:
"Twit­ter said it will restrict how users can inter­act with tweets from world lead­ers who break its rules.

The social media giant said it will not allow users to like, reply, share or retweet the offend­ing tweets, but instead will let users quote-tweet to allow ordi­nary users to express their opin­ions."

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Lidt om Trump og Twit­ter:

Twitter’s pol­i­cy on what it will let Trump tweet is com­plete­ly tooth­less
MIT Tech­nol­o­gy Review

Twit­ter Stands by Trump Amid Calls to Ter­mi­nate His Account
The New York Times

Reddit lancerer Snapchat-integration

Red­dit Blog:
"Start­ing Mon­day, Octo­ber 14, red­di­tors who have the Snapchat app installed will be able to share their favorite Red­dit posts with friends in a Snap! To share Red­dit con­tent in Snapchat, red­di­tors sim­ply tap the “share” icon on an image, text or link-based post on Reddit’s iOS app and select the Snapchat option. Then, choose a few friends to send the post to, or add it to your Sto­ry so all your friends can see it."

Læs mere

Sådan blev Pinterest "det anti-sociale netværk"

OneZe­ro:
“Would users want to proac­tive­ly pro­vide more about them­selves to increase per­son­al­iza­tion? We found the answer is no — they just want the prod­uct to work for every­one.”

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LinkedIn vil hjælpe dig med at arrangere events

TechCrunch:
"Now, the com­pa­ny is tak­ing a step to bring its net­work­ing fea­tures into the phys­i­cal world: the com­pa­ny is launch­ing a new fea­ture called Events, a (cur­rent­ly free) tool for peo­ple to plan, announce and invite peo­ple to mee­tups and oth­er get-togeth­ers, in the phys­i­cal world."

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LinkedIn lancerer notifikationer til ansatte

Det lyder som et rigtigt fint værk­tøj — for chefen

Social Media Today:
"As you can see in the above video, once you choose to noti­fy your employ­ees of a spe­cif­ic post, LinkedIn will add a prompt to the alerts list­ing of each of your company's list­ed employ­ees on the plat­form. That will ensure that they're aware of the update, and prompt them to share with their own net­work."

Læs artiklen

Nyt socialt medie lægger vægt på det fysiske møde

Ven­ture­Beat:
"Have you ever won­dered if some­one near­by has the same hob­bies? Pod is a new social net­work designed to help its mem­bers meet offline. Instead of just con­nect­ing online, Pod wants you to meet poten­tial con­tacts and friends in per­son."

Læs artiklen

Pinterest lader brugerne skrue på feed'et

Mar­ket­ing Land:
"The tool shows the boards, top­ics, fol­lowed accounts and recent his­to­ry activ­i­ty that deter­mine rec­om­men­da­tions in a user’s feed, and allows the user to remove these sig­nals using an on/off tog­gle switch: 'Flip on if you want to see more ideas, flip off if you’d rather not, whether because the con­tent is sen­si­tive or irrel­e­vant.'"

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Tips til din digitale markedsføring

“Most of Google’s pub­lic state­ments are false or mis­lead­ing”: Field report on what actu­al­ly works
What's New In Pub­lish­ing

Insta­gram Pro­vides Key Tips to Help Mar­keters Max­i­mize their On-Plat­form Efforts
Social Media Today

Social media ad spend to sur­pass print for first time
Mar­ket­ing Land

20 new con­tent ideas to lev­el up your social con­tent
Con­tent­Cal

Is Face­book Mes­sen­ger still a viable chan­nel for brands?
Digi­day

? Digitale medietendenser

Her kan du læse nogle af ugens ten­denser inden­for medi­er. Det kan være en ny metode eller til­gang, branchen forsøger at tage til sig.

Data og robotter: Skal journalister kunne kode?

Jour­nal­is­ten:
"Alle skal ikke kunne bygge robot­ter og lave algo­rit­mer, men alle skal vide, hvad mask­in­erne kan, og hvor­dan vi kan samar­be­jde med dem i jour­nal­is­tikken. Andreas Mar­ck­mann Andreassen, fel­low i automa­tis­er­ing, giv­er her et bud på, hvad du skal kunne i en automa­tis­eret mediebranche"

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Dansk podcast-lytning i vækst

Medi­aWatch:
"Det var stadig de yngre lyt­tere, der brugte pod­casts i størst stil sid­ste år, men også i de lidt ældre seg­menter var der frem­gang at spore. Det vis­er den årlige rap­port om medieud­viklin­gen fra Slots- og Kul­turstyrelsen. Lyt­nin­gen af klas­sisk flow-radio var til gengæld i bakgear."

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Her er de syv trends fra medieud­viklin­gen, du skal kende
Jour­nal­is­ten

As plat­forms and ad tech cir­cle, podcasting’s small, beau­ti­ful age is draw­ing to a close
Digi­day

Kan en robot være vært i et radioprogram?

BBC:
"Can a robot host a radio show? Geor­gia Lewis-Ander­son is doing an exper­i­ment to see if she can push their chat to the lim­it by mak­ing an AI pre­sen­ter for a radio phone-in."

Læs og lyt

How to Build Robots Peo­ple Can Relate To
The Wall Street Jour­nal

Kampen for bedre infografikker

Colum­bia Jour­nal­ism Review:
"Alber­to Cairo is on a mis­sion to improve how jour­nal­ists use charts. “Visu­al­iza­tions, charts can be incred­i­bly pow­er­ful at explor­ing data,” he told me recent­ly. They can also be pow­er­ful as tools for com­mu­ni­cat­ing infor­ma­tion to news read­ers. “If you know how to use them well,” Cairo added. To his end­less frus­tra­tion, too many reporters do not. "

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Netflix er klar til streaming-kamp

Com­put­er­world:
"Med det snarlige ind­tog af Dis­ney+ og Apple TV+ på stream­ing-markedet for­ventes konkur­ren­cen at inten­siveres. Men det ser ikke ud til at bekym­re Net­flix, der har lan­det flere mil­lion­er kun­der de sen­este tre måned­er."

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Net­flix missed its sub­scriber num­bers, again
Vox

Hit­serier lokker mil­lion­er af nye kun­der til Net­flix
Medi­aWatch

Kortlægning af det danske streaming-marked er på vej

Medi­aWatch:
"En kortlægn­ing af det danske stream­ing­markedet er lige om hjør­net. Det opl­yser fun­gerende kul­tur­min­is­ter Ras­mus Prehn (S) i et svar til Folketingets Kul­tu­rud­valg."

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Podcorn vil hjælpe podcastere med at tjene penge

The Busi­ness of Con­tent:
"The way we stum­bled onto this idea was that we were look­ing at pod­cast­ing and saw it thriv­ing, but we saw a lot of sim­i­lar trends unfold­ing that we saw in the ear­ly days of video. For instance, there are over 750,000 pod­casts, but 85% of them still don’t mon­e­tize. So there’s a huge oppor­tu­ni­ty there. We saw that on the brand side, the prob­lem is even more frag­ment­ed than the ear­ly days of video because there’s no sin­gle ad net­work, like a YouTube, where pod­cast­ers can mon­e­tize just off of ads, but also where brands can go and con­tact pod­cast­ers direct­ly, even through a man­u­al process. On that end, the prob­lem is much big­ger."

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Chernobyl-podcast runder 10 mio. afspilninger

The Wall Street Jour­nal:
"View­ers of 'Cher­nobyl,' which won 10 Emmys last month, couldn’t get enough of the audio accom­pa­ni­ment to the show. Jim Marsh, senior vice pres­i­dent of dig­i­tal mar­ket­ing and con­tent at HBO, says he was sur­prised to see it emerge as 'almost a required part of the view­ing expe­ri­ence.'"

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Hvad har Brexit betydet for den britiske presse?

Journalism.co.uk:
"The FT saw a 600 per cent growth in dig­i­tal sub­scrip­tions over the 2016 ref­er­en­dum week­end, but one-third of Britons turn away from news. What is the state of the British press three years after the UK vot­ed to leave the EU?"

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? Business

Her kan du læse nogle af ugens his­to­ri­er og ten­denser inden­for for­ret­ning­sud­vikling i mediebranchen. Alt­så det, der han­dler om at tjene penge.

Sådan arbejder Aller Media med teknologi og transformation

What's New In Pub­lish­ing:
"In this week’s episode, we talk to Christoph Schmitz, Aller Media’s Prod­uct Own­er for pay­walls, login, sub­scrip­tions and CRM (and recent inter­im CTO).

He dis­cuss­es man­ag­ing tech­nol­o­gy and trans­for­ma­tion across dif­fer­ent brands, how Aller Media is tak­ing advan­tage of will­ing­ness to sub­scribe in Nor­way, and their col­lab­o­ra­tion with oth­er pub­lish­ers for a sin­gle sign-on project."

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The Guardian klar med app til abonnenter

Digi­day:
"The draw of the new app is that it won’t car­ry ads and will offer a more stream­lined news prod­uct. The new app lets users scroll hor­i­zon­tal­ly through the paper’s sec­tions, like nation­al, world, cul­ture, sports, and swipe right to read the sto­ries with­in that sec­tion."

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The Infor­ma­tion will launch Tick­er, a tech news app that costs $29 per year
TechCrunch

Bild henter abonnenter med video

Digi­day:
"The tabloid from Ger­man media giant Axel Springer is spend­ing more to cre­ate video con­tent after find­ing that eight out of the top 10 high­est-con­vert­ing arti­cles are either video doc­u­men­taries or con­tain video of some form."

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Nyt pilotprojekt skal hjælpe medier med at øge loyaliteten

Nie­man Lab:
"Hence the new­ly announced Google News Ini­tia­tive-News Rev­enue Hub Audi­ence Lab, with $1.5 mil­lion in fund­ing from the Knight Foun­da­tion and the Jonathan Logan Fam­i­ly Foun­da­tion. The mon­ey will go toward “cre­at­ing a team that will work direct­ly with news­rooms to expand audi­ence and devel­op edi­to­r­i­al prod­ucts that enhance loy­al­ty and inspire finan­cial sup­port."

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Safari hjælper folk udenom "metered paywalls"

Digi­day:
"The most recent ver­sion of Apple’s Safari brows­er, which began rolling out to users in late Sep­tem­ber, pre­vents sites from detect­ing when Safari vis­i­tors have the browser’s pri­vate brows­ing mode enabled. Pri­vate brows­ing, like incog­ni­to mode, tem­porar­i­ly pre­vents pub­lish­ers from read­ing or writ­ing cook­ies to a phone or com­put­er, which makes it impos­si­ble for a pay­wall to detect how much con­tent a read­er has con­sumed, there­by ren­der­ing the meter use­less."

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"Glem alt om at holde noget hem­meligt i Apples mobil­brows­er. Brugere, der benyt­ter Safe-search i Safari, får nem­lig sendt deres IP-fore­spørgsler for­bi både Google og kine­siske Ten­cent, der har ret til at logge fore­spørgslen."

Version2

Pub­lish­ers’ affil­i­ate busi­ness­es are also at risk from brows­er changes to lim­it track­ing
Digi­day

De tre hjørnesten i The Economists strategi

What's New in Pub­lish­ing:
- Focus on the cus­tomer
- Per­fect­ing prod­uct devel­op­ment
- Pric­ing, pric­ing, pric­ing

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Status på mikrobetalinger

What's New In Pub­lish­ing:
"The fact remains that, protes­ta­tions to the con­trary, right now peo­ple don’t actu­al­ly want to pay for news on an arti­cle-by-arti­cle basis. They might like the idea of it, but the fric­tion involved is prob­lem­at­ic."

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SubStack: Status efter to år med betalte nyhedsbreve

Sub­stack Blog:
"More than 50,000 peo­ple now sub­scribe to a pub­li­ca­tion on Sub­stack. We are pro­cess­ing mil­lions of dol­lars a year in pay­ments, with writ­ers mak­ing a range of incomes from pock­et mon­ey to sup­ple­men­tary income to “this is a seri­ous busi­ness!” lev­els of cash. We’re encour­aged by the progress and have raised mon­ey to set Sub­stack up for a long future, but we know this is just the begin­ning. There’s so much work to be done, so much more to prove, and so much more great writ­ing yet to be pro­duced. "

Læs indlægget

Sådan kan du vække de sovende nyhedsbrevsmodtagere

...eller fjerne dem.

Digi­day:
"If at any giv­en point since sign­ing up a read­er hasn’t opened the newslet­ter for 60 days, Denk said a reen­gage­ment email will go out and if they don’t respond with­in 48 hours, the name is removed from the list. But for those who sign up and don’t open the first email with­in three weeks, the same 48-hour reen­gage­ment process begins, with slight­ly dif­fer­ent mes­sag­ing."

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Hvordan bygger man communities, folk vil betale for?

Har­vard Busi­ness Review:
"In a world where we’re del­uged with oppor­tu­ni­ties to inter­act online, it’s not easy to con­vince peo­ple to make the effort to engage in yet anoth­er com­mu­ni­ty, much less pay for the priv­i­lege. By fol­low­ing these six prin­ci­ples, you’re much more like­ly to cre­ate a resource that is tru­ly mean­ing­ful to par­tic­i­pants and adds real val­ue to their lives, while cre­at­ing a robust busi­ness mod­el for your­self."

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? Udvikling og tech

Her får du et kig på nogle af ugens his­to­ri­er inden­for den dig­i­tale udvikling og teknolo­gi, der enten direk­te eller indi­rek­te kan have betyd­ning for medier/udgivere.

Google dropper Android-VR-platform

Ven­ture­Beat:
"Google’s Day­dream, Android’s built-in vir­tu­al real­i­ty plat­form, is as good as dead. Fol­low­ing the company’s annu­al hard­ware event today, Google con­firmed to Ven­ture­Beat that the Pix­el 4 and Pix­el 4 XL do not sup­port the VR plat­form."

Læs artiklen

Alt det, Google annoncerede ved 'Made by Google 2019'

Ven­ture­Beat:
"At its annu­al hard­ware event in New York yes­ter­day, Google lift­ed the lid on a host of new devices, as well as some new soft­ware smarts.

Here’s a quick recap of every­thing announced at the Made by Google 2019 event."

Læs artiklen

Google Books får et redesign

Anled­nin­gen er tjen­estens 15 års fød­sels­dag.

Google Blog:
"Today we’re unveil­ing a new design for Google Books on desk­top and help­ful fea­tures for any­one look­ing to read, research or sim­ply hunt for lit­er­ary trea­sures. We’ve redesigned Google Books so peo­ple can now quick­ly access details like the book’s descrip­tion, author’s his­to­ry and oth­er works, read­er reviews and options for where you can pur­chase or bor­row the book."

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50% af iOS-brugerne er på version 13 — Android ser værre ud

Ven­ture­Beat:
"It’s bare­ly news at this point that Apple’s lat­est ver­sion of iOS is off to a strong start with users — just like iOS 10, iOS 11, and iOS 12, it didn’t take long for at least half of all iOS devices to switch to iOS 13. [...]

Sec­ond, the gap between iOS and Android users run­ning the lat­est major ver­sions of their oper­at­ing sys­tems has nev­er looked worse for Google."

Læs artiklen

Facebooks kryptosamarbejder smuldrer videre

I sid­ste uge var det Pay­Pal. I denne uge er det Visa, Mas­ter­Card og Stripe, der for­lad­er Libra-samar­be­jdet.

TechCrunch:
"The with­drawals leave Libra with no major US pay­ment proces­sor, a seri­ous issue for the fledg­ling project."

Læs artiklen

"Manda­gens sen­este farvel er kom­met fra Book­ing Hold­ings, der står bag rejs­esitet af samme navn samt rejs­esitet Price­line."
Medi­aWatch

Face­book Strug­gles to Respond to Reg­u­la­tors, Law­mak­ers on Libra
The Infor­ma­tion

Why each Libra member’s mutiny hurts Face­book
TechCrunch

G7 udfor­dr­er Face­books kryp­to­va­l­u­ta
Medi­aWatch

Yahoo sletter Yahoo Groups

Ars Tech­ni­ca:
"'Yahoo has made the deci­sion to no longer allow users to upload con­tent to the Yahoo Groups site,' the com­pa­ny said in a notice to users. 'Begin­ning Octo­ber 28, you won't be able to upload any more con­tent to the site, and as of Decem­ber 14 all pre­vi­ous­ly post­ed con­tent on the site will be per­ma­nent­ly removed. You'll have until that date to save any­thing you've uploaded.'"

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Den næste kamp bliver om vores ører

The Verge:
"One of the most inter­est­ing and fastest-mov­ing areas of per­son­al tech­nol­o­gy over the past few years hasn’t been smart­phones, tablets, or even smart­watch­es. Rather, the action and excite­ment have been around tru­ly wire­less head­phones — ear­buds like Apple’s Air­Pods that require no wires and don’t care if your phone has a head­phone jack (because, odds are at this point, it doesn’t)."

Læs artiklen

Briterne dropper pornofilter

TechCrunch:
"A con­tro­ver­sial UK gov­ern­ment scheme to intro­duce man­datary age checks for access­ing online pornog­ra­phy has been dropped — for now.

Intro­duc­tion of the mea­sure, which was intend­ed to pro­tect chil­dren from access­ing inap­pro­pri­ate con­tent online, had already been delayed by sev­er­al months this year, most recent­ly after a bureau­crat­ic over­sight."

Læs artiklen

• Kategori: Opsamlinger