Digital Ugerevy #50 (2019)

Her har du Dan­marks mest kom­plette opda­ter­ing på sociale medi­er og dig­i­tal udvikling i mediebranchen. Du bliv­er holdt opdateret og spar­er mass­er af tid.

Bemærk: Dette er årets sid­ste opsam­ling. Dig­i­tal Ugerevy vender tilbage i det nye år. God jul, godt nytår og fan­tastisk ferie til jer alle.

<strong>Lars K Jensen</strong>
Lars K Jensen

Råd­giv­er og arbe­jder med dig­i­tal udvikling og nye medi­er.

Du kan altid afmelde dig igen ved at bruge lin­ket i bun­den af hvert nyheds­brev

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? Sociale medier 

Her find­er du his­to­ri­er om eller fra de store sociale plat­forme, der har en enorm rolle at spille i kon­tak­ten mellem udgiver/afsender og mod­tager.

Twitter

Twitter vil skabe protokol inspireret af e‑mail

All Things Dig­i­tal:
"Devel­oped by a new team called "Bluesky," it will take inspi­ra­tion from email and try to offer an alter­na­tive to tra­di­tion­al, cen­tral­ized social media plat­forms.

In oth­er words: Twit­ter wants to allow any­one to build their own inter­op­er­a­ble social net­works — and will sur­ren­der some con­trol over the prod­ucts it builds in the process."

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Mere om det:

Fra en af Twit­ter-med­s­tifterne:

Her er artiklen, der angiveligt inspir­erede Twitter-CEO'en Jack Dorsey til at gå pro­tokolve­jen:

"Pro­to­cols Instead Of Plat­forms: Rethink­ing Red­dit, Twit­ter, Mod­er­a­tion And Free Speech"
Mike Mas­nick / Tech Dirt

Twitter kigger tilbage på året, der gik

Se hele trå­den

Thunberg opdaterer biotekst efter Trump-tweet

Buz­zFeed News:
"Gre­ta Thun­berg is han­dling being bul­lied by the Pres­i­dent of the Unit­ed States much bet­ter than I would be. I’m gen­uine­ly proud of her."

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Facebook

Politiske Facebook-annoncer forsvandt fra arkiv op til UK-valg

Politi­co:
"Almost half of British polit­i­cal ads on Face­book — worth a com­bined £7.4 mil­lion — dis­ap­peared from the social media giant’s online records for more than 24 hours, only days before the Unit­ed Kingdom’s gen­er­al elec­tion, accord­ing to analy­sis pro­vid­ed to POLITICO."

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Facebook siger nej til at lempe på kryptering

Face­book:
"Cyber­se­cu­ri­ty experts have repeat­ed­ly proven that when you weak­en any part of an encrypt­ed sys­tem, you weak­en it for every­one, every­where. The ‘back­door’ access you are demand­ing for law enforce­ment would be a gift to crim­i­nals, hack­ers and repres­sive regimes, cre­at­ing a way for them to enter our sys­tems and leav­ing every per­son on our plat­forms more vul­ner­a­ble to real-life harm. It is sim­ply impos­si­ble to cre­ate such a back­door for one pur­pose and not expect oth­ers to try and open it."

Læs doku­mentet (PDF, 3 sider)

Face­book spurns law­mak­ers on encryp­tion
Casey New­ton / The Inter­face

Facebook lægger Star Wars-effekter i Messenger

Face­book News­room:
"Designed in part­ner­ship with Dis­ney, the fea­tures bring the Star Wars galaxy to your very own Mes­sen­ger chats. The reac­tions and stick­ers allow you to express your­self using all of your favorite Star Wars: The Rise of Sky­walk­erchar­ac­ters, from both sides of the Force."

Læs pressemed­delelsen

Vil den amerikanske regering standse Facebook-sammenlægning?

NBC News:
"The FTC could seek a pre­lim­i­nary injunc­tion to stop Face­book from weav­ing its dis­parate parts togeth­er. An injunc­tion could deal a severe blow to Face­book and its efforts to com­bine its ser­vices, which began ear­li­er this year. It would also leave the com­pa­ny more vul­ner­a­ble to being bro­ken up."

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Fed­er­al offi­cials are con­sid­er­ing seek­ing a pre­lim­i­nary injunc­tion against Face­book Inc. over antitrust con­cerns relat­ed to how its prod­ucts inter­act, accord­ing to peo­ple famil­iar with the mat­ter.
The Wall Street Jour­nal

LGBT-kritik af Facebook

The Wash­ing­ton Post:
"Face­book users have been bom­bard­ed with mis­lead­ing ads about med­ica­tion meant to pre­vent the trans­mis­sion of HIV, accord­ing to les­bian, gay, bisex­u­al and trans­gen­der advo­cates, who say the tech giant’s refusal to remove the con­tent has cre­at­ed a pub­lic-health cri­sis."

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Generelt / De andre

Guide til begrebet 'influencer'

Wired:
"It is simul­ta­ne­ous­ly an insult and an aspi­ra­tion, the scourge of small busi­ness own­ers and the future of mar­ket­ing, and a moniker for kids with mid­dling social fol­low­ings and megacelebri­ties alike."

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"Influ­encer mar­ket­ing agen­cies pre­pare for the end of the Insta­gram like"
Digi­day

Konkursramt influencer-bureau genopstår

Medi­aWatch:
"Gonzo Media, der igen­nem fem år har beskæftiget sig med influ­encer mar­ket­ing, gik i novem­ber konkurs, men nu er dele af sel­sk­a­bets aktiviter genop­stået under navnet GNZ Agency."

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Det er stadig let at købe Likes

The New York Times:
"Com­pa­nies like Face­book and Twit­ter are poor­ly polic­ing auto­mat­ed bots and oth­er meth­ods for manip­u­lat­ing social media plat­forms, accord­ing to a report released on Fri­day by researchers from the NATO Strate­gic Com­mu­ni­ca­tions Cen­ter of Excel­lence. With a small amount of mon­ey, the researchers found, vir­tu­al­ly any­one can hire a com­pa­ny to get more likes, com­ments and clicks."

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YouTube vil være mindre "toxic"

MIT Tech­nol­o­gy Review:
"On Wednes­day, YouTube announced an update to its harass­ment pol­i­cy that means mate­r­i­al that “mali­cious­ly insult­ed or demeaned oth­ers because of their race, gen­der or sex­u­al ori­en­ta­tion” will be removed. It will also ban 'veiled or implied' threats or 'lan­guage sug­gest­ing phys­i­cal vio­lence may occur.'"

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6 months after a major pub­lic con­tro­ver­sy, YouTube is chang­ing its anti-harass­ment poli­cies
Recode

Snapchat lancerer deepfake-agtigt filter

TechCruch:
"Snapchat is prepar­ing to launch a big new fea­ture that uses your self­ies to replace the faces of peo­ple in videos you can then share. It’s essen­tial­ly a sim­pli­fied way to deep-fake you into GIFs. Snapchat Cameos are an alter­na­tive to Bit­mo­ji for quick­ly con­vey­ing an emo­tion, reac­tion or sil­ly sit­u­a­tion in Snapchat mes­sages."

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Her er de største hits på TikTok i 2019

The New York Times:
"Tik­Tok has released the Tik­Tok 100, a year-in-review list that names the top videos, gen­res, cre­ators and memes that shaped the fastest-grow­ing plat­form of the past year. The list high­lights pop­u­lar Tik­Toks in top­ic areas like beau­ty and stylesportspets and dance trends."

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Medier ser muligheder i Instagram Shopping

Digi­day:
"Now, how­ev­er, a select num­ber of pub­lish­ers is also being invit­ed to test the plat­form as an e‑commerce tool. Now, pub­lish­ers like Group Nine, Condé Nast and High­sno­bi­ety are test­ing Insta­gram Shop­ping as a way to com­bine their large Insta­gram fol­low­ings with their bur­geon­ing e‑commerce oper­a­tions."

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? Digitale tendenser

Her kan du læse nogle af ugens ten­denser inden­for medi­er. Det kan være en ny metode eller til­gang, branchen forsøger at tage til sig.

Vi bruger mere tid på streaming og lydbøger end podcasts

Medi­aWatch:
"Hvert fjerde i lan­det lyt­ter ugentligt til pod­cast, men den tid, de bruger på det, er noget min­dre end det tids­for­brug, der er på en stribe af andre medi­etyper. Det fremgår af en analyse fra Slots- og Kul­turstyrelsen."

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Hver fjerde lyt­ter nu til pod­cast ugentligt – og næsten hver anden yngre
Medi­aWatch

Google redesigner visning af nyhedsresultater

Google:
"For exam­ple, if you search for 'NASA news,' you might see results grouped under the dis­tinct news sto­ries “NASA adds five com­pa­nies to moon bid” and 'NASA detects water vapor on Jupiter’s moon Europa,' along with addi­tion­al results under 'Also in the news.'"

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Her er, hvad vi Googlede i 2019

Medie:
"Afløseren for Foræl­drein­tra, der har været på vej i flere år, og som blev udrul­let i efteråret, er det ord, der har tren­det mest i vores Google-søgninger i 2019. Hvert år op til jul offentlig­gør Google lis­ter over, hvilke film, hvilke ord eller hvem vi har søgt mest efter på søge­mask­i­nen."

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Jour­nal­ist på lis­ten over årets Google-søgninger
Medi­aWatch

Google Launch­es 2019 List­ing of Key Search Trends
Social Media Today

SDUs Fellowship-ordning kører videre

Medi­aWatch:
"Med en ny bevilling på 1,5 mio. kr. fra Den Fynske Blad­fond vil fel­low­ship­pet blive videre­ført i foreløbigt yderligere tre år. Det fremgår af en pressemed­delelse fra uni­ver­sitetet."

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10 vigtige medietendenser fra november

What's New In Pub­lish­ing:
"TikTok’s onward march, podcasting’s adver­tis­ing boom, South East Asia’s $100 bil­lion mobile econ­o­my, Dis­ney+ launch­es, the forth­com­ing 5G explo­sion and Spotify’s con­tin­ued growth."

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Podimo: Vi har 75.000 brugere

Medi­aWatch:
"Podi­mo opl­yser ikke, hvor meget tid lyt­terne bruger på at høre pod­casts på plat­for­men. Sel­sk­a­bet sæt­ter heller ikke tal på, hvor mange af de 75.000 reg­istr­erede brugere der betaler for et abon­nement på plat­for­men, og hvor mange der end­nu er i gang med en gratis prøvepe­ri­ode. Prisen for et abon­nement er 39 kr. om måne­den."

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Hvis ansvar er "retten til at blive glemt"?

Colum­bia Jour­nal­ism Review:
"Google is des­per­ate to avoid this immense respon­si­bil­i­ty (in the same way it is des­per­ate to avoid any respon­si­bil­i­ty for any­thing). Since the “right to be for­got­ten” was adopt­ed in the EU, it has already received 3.3 mil­lion requests to take down links. And though news­rooms are often respon­si­ble for gen­er­at­ing the infor­ma­tion in question—outdated crim­i­nal alle­ga­tions, for example—they’re also over-stretched, and not the ones sup­ply­ing the sto­ries to bil­lions, or prof­it­ing from them."

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Briter bruger AI til at opdage breaking news

Journalism.co.uk:
"UK news group Reach plc is one of those embrac­ing AI tech­nol­o­gy in the news­room. Karyn Fleet­ing, head of audi­ence engage­ment, Reach plc, explained how its region­al titles use tools like NewsWhip, a social media ana­lyt­ics plat­form, to under­stand what con­tent res­onates with audi­ences, as well as Dat­a­m­inr, an AI plat­form for real-time event and trends detec­tion, to dis­cov­er break­ing news before it goes viral."

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Canva på vej med videoredigering

Mar­ket­ing Land:
"The graph­ic design plat­form Can­va announced it is launch­ing Can­va Video, a new video edit­ing solu­tion, next year. The video edit­ing tool report­ed­ly mim­ics the same ease-of-use as Canva’s pho­to edit­ing solu­tions, Busi­ness Insid­er Aus­tralia first report­ed."

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? Business

Her kan du læse nogle af ugens his­to­ri­er og ten­denser inden­for for­ret­ning­sud­vikling i mediebranchen. Alt­så det, der han­dler om at tjene penge.

Ingeniørens IT-medie eksperimenterer med indhold bag logind

Version2:
"Den enkle fork­lar­ing er, at der skal midler til for at kunne lave kvalitetsind­hold, og da vi ikke kan leve af ban­ner­an­non­cer­ing og sam­tidig af prin­cip gerne vil begrænse tred­jeparts-track­ing på Version2, er vi nødt til at gå alter­na­tive veje."

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Forening kritiserer manglende mediestøtte til podcasts

Jour­nal­is­ten:
"Der er ingen offentlige støt­temi­dler – hverken medi­estøtte eller kun­st­støtte – til pod­cast­pro­duk­tion. Det vil brancheforenin­gen Cen­ter for Pod­cast­ing lave om på. Fredag fik den lov til at tale sin sag for Folketingets kul­tu­rud­valg"

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BuzzFeeds madbrand 'Tasty' er en succes

Digi­day:
"Today, Tasty has more than 100 mil­lion fol­low­ers on Face­book and has sold 800,000 copies of its first three cook­books. A fourth was pub­lished just last month. Buz­zFeed declined to dis­close exact rev­enue num­bers but a spokesper­son said Buz­zFeed, over­all, has been prof­itable for the back half of 2019, “and Tasty con­tin­ues to be a key dri­ver of that growth with a strong adver­tis­ing busi­ness and a wide range of con­sumer prod­ucts through its fast-grow­ing licens­ing busi­ness.”"

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? Udvikling og tech

Her får du et kig på nogle af ugens his­to­ri­er inden­for den dig­i­tale udvikling og teknolo­gi, der enten direk­te eller indi­rek­te kan have betyd­ning for medier/udgivere.

32 definerende tech-øjeblikke i årtiet, der gik

The Verge:
"AA lot can change in 10 years. When the sun rose on Jan­u­ary 1st, 2010, Steve Jobs was still CEO of Apple, and the hottest Android phone was the new­ly mint­ed Motoro­la Droid. Face­book was still an upstart, hav­ing just recent­ly clawed its way to prof­itabil­i­ty. Uber hadn’t reached an app store yet, and Spo­ti­fy hadn’t reached the US. Tin­der, Twitch, and Tik­Tok sim­ply didn’t exist."

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Også fra The Verge: What we can learn from a decade of dead Google projects

Nyt Recode-projekt kigger på techs betydning for vores liv

Recode:
"That’s why Recode by Vox is launch­ing Open Sourced, a mul­ti­plat­form jour­nal­ism project sup­port­ed by the Omid­yar Net­work that will expose and explain the hid­den con­se­quences of tech — the good, the bad, and the com­pli­cat­ed. We’ll do this with writ­ten sto­ries and explain­er videos demys­ti­fy­ing aspects of tech­nol­o­gy that are the most con­tro­ver­sial and the least under­stood: arti­fi­cial intel­li­gence and per­son­al data and pri­va­cy — and we will need your help to do it."

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As it set­tles into Vox, Recode is start­ing a new project to help peo­ple feel pow­er over algo­rithms
Nie­man Lab

Tredjeparts-cookies skaber store problemer

Digi­day:
"The study, com­mis­sioned by tech com­pa­ny ID5, found 81% of the sites had ven­dors iden­ti­fied as poten­tial­ly caus­ing pri­va­cy risks, either from a com­pli­ance or data-leak­age per­spec­tive. It also found third-par­ty redi­rects slowed sites an aver­age of 19 sec­onds. Red­bud also found that 58% of ven­dors reg­is­tered with trade body the Inter­ac­tive Adver­tis­ing Bureau Trans­paren­cy and Con­sent frame­work are not read­ing con­sent strings, which are used to ensure com­pli­ance with the Gen­er­al Data Pro­tec­tion Reg­u­la­tion."

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Sådan personaliserer Apple Siri uden at støvsuge data

MIT Tech­nol­o­gy Review:
"Fed­er­at­ed learn­ing is a pri­va­cy-pre­serv­ing machine-learn­ing method that was first intro­duced by Google in 2017. It allows Apple to train dif­fer­ent copies of a speak­er recog­ni­tion mod­el across all its users’ devices, using only the audio data avail­able local­ly. It then sends just the updat­ed mod­els back to a cen­tral serv­er to be com­bined into a mas­ter mod­el. In this way, raw audio of users’ Siri requests nev­er leaves their iPhones and iPads, but the assis­tant con­tin­u­ous­ly gets bet­ter at iden­ti­fy­ing the right speak­er."

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Google Assistant kan nu søge i podcasts

Ven­ture­Beat:
"Pod­cast search by top­ic can be car­ried out with voice com­mands like “Hey Google, show me pod­casts about New Year’s res­o­lu­tions” or “Hey Google, find a pod­cast about hol­i­day cook­ing.” Pod­cast search by top­ic is avail­able today for Eng­lish speak­ers on Google Assis­tant devices world­wide. It’s worth not­ing that Google began to include pod­casts in Google.com search results in August, and Google Assis­tant was pre­vi­ous­ly able to rec­om­mend pod­casts."

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...og Apple Pod­casts er nu tilgæn­gelige på Ama­zons Alexa. Læs mere hos Apple.