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? Sociale medier 

Her find­er du his­to­ri­er om eller fra de store sociale plat­forme, der har en enorm rolle at spille i kon­tak­ten mellem udgiver/afsender og mod­tager.

Facebook og det, de ejer

Ny bog om Facebook er på gaden

Bogen er skrevet af Steven Levy, hed­der ‘Face­book – The Inside Sto­ry’ — og du kunne læse et uddrag i Ugerevyen fra uge 7.

The Verge:
"The rea­sons why are explored at length in Face­book: The Inside Sto­ry, Steven Levy’s mam­moth new account of the social net­work from its found­ing until the present day. Levy had access to Zucker­berg, Sheryl Sand­berg, and many of their top lieu­tenants and oth­er employ­ees over the past three and a half years, and the result it a reveal­ing look at what the past 16 years have looked like from the offices in Palo Alto and Men­lo Park."

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The juici­est bits from Steven Levy's "Face­book: The Inside Sto­ry"
Casey New­ton (The Interface/The Verge)

'Off-Facebook Activity' under luppen

TechCrunch:
"“This tool illus­trates just how impos­si­ble it is for users to pre­vent exter­nal data from being shared with Face­book,” it writes, warn­ing with empha­sis: “With­out mean­ing­ful infor­ma­tion about what data is col­lect­ed and shared, and what are the ways for the user to opt-out from such col­lec­tion, Off-Face­book activ­i­ty is just anoth­er incom­plete glimpse into Facebook’s opaque prac­tices when it comes to track­ing users and con­sol­i­dat­ing their pro­files.”"

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Privacy-bekymringer standser Facebooks valg-remindere

TechCrunch:
"Big tech’s lead pri­va­cy reg­u­la­tor in Europe has inter­vened to flag trans­paren­cy con­cerns about a Face­book elec­tion reminder fea­ture — ask­ing the tech giant to pro­vide it with infor­ma­tion about what data it col­lects from users who inter­act with the noti­fi­ca­tion and how their per­son­al data is used, includ­ing whether it’s used for tar­get­ing them with ads."

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Facebook donerer millioner til forskning i misinformation

Social Media Today:
"Via a new "2020 Foun­da­tion­al Integri­ty Research" project, Face­book is offer­ing $2 mil­lion "in unre­strict­ed gifts" to sup­port inde­pen­dent research into mis­in­for­ma­tion and polar­iza­tion, and how it's dis­trib­uted through social com­mu­ni­ca­tion tech­nolo­gies."

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Facebook fjerner annoncer om corona-kur

Busi­ness Insid­er:
"In a state­ment, a spokesper­son told Busi­ness Insid­er: "We recent­ly imple­ment­ed a pol­i­cy to pro­hib­it ads that refer to the coro­n­avirus and cre­ate a sense of urgency, like imply­ing a lim­it­ed sup­ply, or guar­an­tee­ing a cure or pre­ven­tion. We also have poli­cies for sur­faces like Mar­ket­place that pro­hib­it sim­i­lar behav­ior.""

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Facebook lancerer ny app til Creator Studio

Social Media Today:
"As you can see from the video above, via the new app, you'll be able to man­age and edit Page posts, view per­for­mance ana­lyt­ics and respond to mes­sages — with the added capac­i­ty to man­age mul­ti­ple Face­book Pages through the app."

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Sådan har Instagram forandret restaurationsbranchen

Social Media Today:
"And a lot more restau­rants are try­ing to get it right — as not­ed in this new info­graph­ic from Fun­dera, restau­rants are increas­ing­ly look­ing to frame their busi­ness­es around more Insta­gram-wor­thy images."

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Hemmelige WhatsApp-grupper er slet ikke så hemmelige

Vice:
""Your What­sApp groups may not be as secure as you think they are," Jor­dan Wildon, a mul­ti­me­dia jour­nal­ist for Ger­man out­let Deutsche Welle, tweet­ed on Fri­day. Using par­tic­u­lar Google search­es, peo­ple can dis­cov­er links to the chats, Wildon explained."

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Twitter

Twitter tester markering af politikerløgne

Ven­ture­Beat:
"Twit­ter said on Thurs­day that it was test­ing a new com­mu­ni­ty mod­er­a­tion approach that would enable users to iden­ti­fy mis­lead­ing infor­ma­tion post­ed by politi­cians and pub­lic fig­ures and add bright­ly col­ored labels under those tweets."

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25% af klima-tweets kommer fra bots

The Guardian:
"“These find­ings sug­gest a sub­stan­tial impact of mech­a­nized bots in ampli­fy­ing denial­ist mes­sages about cli­mate change, includ­ing sup­port for Trump’s with­draw­al from the Paris agree­ment,” states the draft study, seen by the Guardian."

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Twitter åbner "skjul svar" til udviklere

TechCrunch:
"With Hide Replies now avail­able as a new API end­point, devel­op­ers can cre­ate tools that auto­mat­i­cal­ly hide dis­rup­tive tweets based on fac­tors impor­tant to their cus­tomers — like tweets that include cer­tain pro­hib­it­ed key­words or those that score high for being tox­ic, for exam­ple."

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Twitter lukker 70 pro-Bloomberg-konti

MIT Tech­nol­o­gy Review:
"Twit­ter has sus­pend­ed 70 accounts that were post­ing con­tent sup­port­ing US pres­i­den­tial hope­ful Michael Bloomberg, say­ing the dupli­cate mes­sages broke its poli­cies against plat­form manip­u­la­tion and spam."

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"Face­book Con­sid­ers Tougher Trans­paren­cy Rules in Response to Tac­tics Used by Bloomberg Cam­paign"
Social Media Today

Derfor behandler Facebook og Twitter Bloomberg forskelligt

Nie­man Lab:
"To take just one exam­ple, Twit­ter recent­ly sus­pend­ed 70 accounts because they each post­ed iden­ti­cal pro-Bloomberg mes­sages as part of the campaign’s social-media mar­ket­ing blitz. [...] But while Twit­ter react­ed harsh­ly, Face­book seems untrou­bled. It says such posts are fine so long as they are labeled as ads."

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It’s Face­book vs. the Bloomberg Cam­paign vs. the Inter­net
The New York Times

Tips til Twitter — fra Twitter

Social Media Today:
"This week, Twit­ter has launched a new ini­tia­tive which aims to pro­vide sim­ple tips to help busi­ness­es improve their tweet copy. The new pro­gram is titled 'Good Copy, Bad Copy'"

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De andre og branchen

Snapchat lancerer nye effekter i gulvhøjde

Social Media Today:
"Snapchat has launched a new 'Ground Trans­for­ma­tion' AR effect, which, as it sounds, can change the ground in your Snap cam­era view into water or lava, or oth­er vari­a­tions."

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LinkedIn tester Stories

Social Media Today:
"LinkedIn is a web­site that’s effec­tive­ly a mix­ture between an inter­ac­tive resume and a col­lege job fair, but that hasn’t stopped it from aspir­ing to be a cool­er, more social part of the inter­net. Its lat­est attempt? Snapchat-style sto­ries, which the com­pa­ny announced it was test­ing inter­nal­ly to try out “a new con­ver­sa­tion­al for­mat” for busi­ness con­ver­sa­tions."

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YouTube overvejer at lade folk sælge annoncer selv

Tube Fil­ter:
"'We’re exper­i­ment­ing with a new way for cre­ators to sell adver­tis­ing to brands with whom they already have a rela­tion­ship,' Tom Leung, YouTube’s direc­tor of prod­uct man­age­ment, said in a recent Cre­ator Insid­er video. He added that YouTube is aware this is some­thing a lot of cre­ators are inter­est­ed in, and said the fea­ture is being test­ed right now in 'a very small pilot.'"

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Reddit-CEO kalder TikTok "parasitisk"

TechCrunch:
"The com­ments from Red­dit CEO and co-founder Steve Huff­man were some of the more con­tro­ver­sial offered up dur­ing a pan­el dis­cus­sion with for­mer pub­lic pol­i­cy exec Elliot Schrage and for­mer Face­book VP of Prod­uct Sam Lessin. Dur­ing a brief con­ver­sa­tion about the fea­ture inno­va­tions of Tik­Tok, Huff­man pushed back hard on the notion that Sil­i­con Val­ley star­tups had some­thing to learn from the app."

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"Why is Tik­Tok cre­at­ing fil­ter bub­bles based on your race?"
Wired UK

NYPD strammer sociale medie-reglerne for betjente

New York Post:
"The NYPD has issued a new strict social media pol­i­cy for its offi­cers  — as the top brass tries to tamp down on leaks and Inter­nal Affairs probes a union head’s often antag­o­nis­tic online rhetoric, The Post has learned.

The new pol­i­cy, which was issued on Feb. 12, tells offi­cers not to post any infor­ma­tion on cas­es they get from the job that hasn’t been made pub­lic — such as pho­tos or videos from crime scenes."

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EU-kommissionen til ansatte: Brug Signal

Politico.eu:
"The Euro­pean Com­mis­sion has told its staff to start using Sig­nal, an end-to-end-encrypt­ed mes­sag­ing app, in a push to increase the secu­ri­ty of its com­mu­ni­ca­tions.

The instruc­tion appeared on inter­nal mes­sag­ing boards in ear­ly Feb­ru­ary, noti­fy­ing employ­ees that 'Sig­nal has been select­ed as the rec­om­mend­ed appli­ca­tion for pub­lic instant mes­sag­ing.'"

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? Digitale medietendenser

Her kan du læse nogle af ugens ten­denser inden­for medi­er. Det kan være en ny metode eller til­gang, branchen forsøger at tage til sig.

Undersøgelse: Danske medier bliver mere uundværlige

Medie:
"En stribe medi­er hør­er til blandt de hjemmesider, som danskere helst ikke vil und­være. Vil­lighe­den til at betale for nyhed­er online stiger en smule."

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Nyt medie ville sende nyhedsbreve uden tracking

...og det var angiveligt svært at finde en leverandør, der kunne det.

Nie­man Lab:
"The Markup test­ed and reject­ed eight dif­fer­ent email providers — includ­ing the industry’s 800-pound goril­la, Mailchimp — before final­ly turn­ing to Revue, a small Dutch com­pa­ny that agreed to cus­tom-build a newslet­ter with no user-track­ing fea­tures. (No one had request­ed the option before, appar­ent­ly.)"

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(Du kan i øvrigt møde stifteren af Revue til Newslet­ter Day i juni, som jeg er med til at arran­gere.)

Journalistbiotekster giver ikke meget troværdighed

Nie­man Lab:
"A new study from the Cen­ter for Media Engage­ment at the Uni­ver­si­ty of Texas (with sup­port from the Democ­ra­cy Fund) test­ed how the inclu­sion of a reporter’s bio might influ­ence a reader’s trust.

'Using a per­son­al pho­to and includ­ing per­son­al details in a reporter’s biog­ra­phy made par­tic­i­pants feel they knew the reporter bet­ter, but this feel­ing didn’t influ­ence read­ers’ atti­tudes about a news orga­ni­za­tion more broad­ly,' the report says. 'This sug­gests that pro­vid­ing jour­nal­ist biogra­phies isn’t enough to boost trust and engage­ment when used alone.'"

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Wikipedia er det sidste bedste sted på nettet

Wired:
"Peo­ple used to think the crowd­sourced ency­clo­pe­dia rep­re­sent­ed all that was wrong with the web. Now it's a bea­con of so much that's right."

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Vi bruger i snit to streaming-tjenester

Medi­aWatch:
"De danske mediebrugere anven­der i gen­nem­snit 2,3 stream­ingt­jen­ester til film og tv. Hos den yngre del af befolknin­gen er antallet oppe på 3,5. DR's stream­ingtil­bud er top­scor­er, mens Net­flix nap­per pub­lic ser­vice-sta­tio­nen i haserne."

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Visuel misinformation er andet end deepfakes

Nie­man Lab:
"But the major­i­ty of visu­al mis­in­for­ma­tion that peo­ple are exposed to involves much sim­pler forms of decep­tion. One com­mon tech­nique involves recy­cling legit­i­mate old pho­tographs and videos and pre­sent­ing them as evi­dence of recent events."

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? Business

Her kan du læse nogle af ugens his­to­ri­er og ten­denser inden­for for­ret­ning­sud­vikling i mediebranchen. Alt­så det, der han­dler om at tjene penge.

Nye cookie-regler kan betyde flere betalingsmure

Medi­aWatch:
"Der er ikke mange rosende ord fra Danske Medi­er til nye ret­ningslin­jer for behan­dling af per­son­o­plysninger. De kan i sid­ste ende betyde, at mere ind­hold ryger bag betal­ingsmur, vur­der­er organ­i­sa­tio­nen."

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...og ramme programmatic

Dan­sk Markeds­føring:
"- Min vur­der­ing er, at dette kan med­føre, at pro­gram­mat­ic – som vi kender det i dag – i vid udstrækn­ing vil sygne hen, da færre cook­ie-data er ens­be­ty­dende med min­dre effek­tive bud på de automa­tis­erede pro­gram­ma­tiske plat­forme, færre kliks og i sid­ste ende færre kon­ver­t­eringer, siger [direk­tør for Dan­sk Annon­cør­foren­ing] Hol­ger Wilcks."

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"IAB: Pro­gram­mat­ic Now 85% Of All U.S. Dig­i­tal Adver­tis­ing"
Medi­a­Post

Kan AI forudsige opsagte abonnementer?

Journalism.co.uk:
"This, at least, is what Jarosław Góra, co-founder of Deep BI, tries to help pub­lish­ers with. The basic thought is quite sim­ple: the AI tools look at read­er engage­ment, mon­i­tor any changes and auto­mate pay­walls in real-time to con­vert read­ers to sub­scribers. These auto­mat­ed deci­sions are based on under­stand­ing what kind of con­tent attracts the read­er and pre­dict­ing when they are like­ly to can­cel their sub­scrip­tion in the future."

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Derfor kæmper lokalmedier med digitale abonnementer

What's New In Pub­lish­ing:
"[...] some express doubt that a viable read­er rev­enue mod­el exists for local out­lets. That’s the posi­tion tak­en by media entre­pre­neur Michael Shapiro in a recent piece titled 'The False Promise of Pay­walls for Local News.' His posi­tion is fair­ly sim­ple: most read­ers won’t extract enough val­ue to pay for local news, and a pay­wall will have a damp­en­ing effect on more viable rev­enue gen­er­a­tors, name­ly local adver­tis­ing. 'By lim­it­ing audi­ence, pay­walls reduce the attrac­tive­ness of adver­tis­ing on local news sites, cre­at­ing some­thing of a rev­enue death spi­ral,' he wrote."

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Google News Initiative kigger på lokale nyhedsørkener

Digi­day:
"The GNI Sub­scrip­tion Lab still focus­es on devel­op­ing diver­si­fied rev­enue streams from dig­i­tal sub­scrip­tions, how­ev­er, it not only ran 10 months but it was focused on devel­op­ing long term strate­gies for the pub­lish­ers involved to make up for the declin­ing print rev­enues and build sus­tain­able, dig­i­tal-first busi­ness­es. The cohort also con­sist­ed of sev­er­al small­er pub­lish­ers that Mon­nie said were cho­sen in order pre­vent the emerg­ing news deserts that came out of local news­pa­pers shut­ter­ing."

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The Information bundler med Bloomberg

The Infor­ma­tion:
"It’s an excit­ing day at The Infor­ma­tion. We, along with our friends at Bloomberg Media, are launch­ing a tri­al of a new bun­dle. You’ll be able to sub­scribe to get access to The Infor­ma­tion and Bloomberg.com for just $499—that’s $315 off. "

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Insider udvikler værktøj til førstepartsdata

Digi­day:
"Insid­er Inc. has devel­oped a first-par­ty data ad tar­get­ing and report­ing tool called Sága that the pub­lish­er says offers con­tex­tu­al and behav­ioral tar­get­ing, deep­er infor­ma­tion on read­ers and real-time cam­paign report­ing. The goal is to give mar­keters more sophis­ti­cat­ed tools that rely on its first-par­ty data, rather than third-par­ty cook­ies, that still dri­ve results while putting con­sumer pri­va­cy first."

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Svindel plager ads.txt

Digi­day:
"In the­o­ry, ads.txt files help adver­tis­ers avoid ille­git­i­mate sell­ers who arbi­trage inven­to­ry and spoof domains. The real­i­ty, how­ev­er, is the files are also fer­tile ground for fraud­sters. Since the ads.txt tool launched, fraud­sters have exploit­ed the fact that buy­ers don’t always check the lists with bots that gen­er­ate fake brows­er data and cre­ate fab­ri­cat­ed URLs in order to pil­fer media spend. The lat­est exam­ple of this type of fraud is called the 404bot."

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Børsen nærmer sig abonnementsmål men falder i omsætning

Medi­aWatch:
"Selvom Børsen løft­ede abon­nements­basen bety­deligt sid­ste år, fort­sat­te omsæt­nin­gen faldet. Mod­vind på annon­ce­markedet og dig­i­tale land­vin­dinger lig­ger bag, siger chefredak­tør, der ikke har mis­tet troen på væk­st­mål."

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Ny ejer til Bureaubiz

Medi­aWatch:
"Inter­esse­or­gan­i­sa­tio­nen for den grafiske indus­tri, Grakom, vil udvide medlem­skred­sen blandt bureauer og overtager nicheme­di­et Bureaubiz, der siden 2016 har hørt til Kfo­rum. Tidligere med­s­tifter bliv­er ny redak­tør."

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? Udvikling og tech

Her får du et kig på nogle af ugens his­to­ri­er inden­for den dig­i­tale udvikling og teknolo­gi, der enten direk­te eller indi­rek­te kan have betyd­ning for medier/udgivere.

Mobil web-trafik er steget 30% siden 2017

What's New In Pub­lish­ing:
"It was found that users brows­ing the inter­net on their mobiles pre­fer to vis­it sites that cov­er top­ics such as adult con­tent, gam­bling, food and drink, pets and ani­mals, health, com­mu­ni­ty, sports and lifestyle."

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Firefox aktiverer DNS over HTTPS for alle i USA

Ven­ture­Beat:
"DoH, for the unini­ti­at­ed, is a stan­dard pro­posed by the Inter­net Engi­neer­ing Task Force (IETF) that promis­es improved pri­va­cy and secu­ri­ty by pre­vent­ing third par­ties — such as inter­net ser­vice providers (ISPs) — from see­ing what web­sites users are vis­it­ing. As things stand, when some­one enters a web address into their browser’s address bar, a request is sent across the inter­net for the IP address asso­ci­at­ed with that URL. This is tra­di­tion­al­ly done in plain text, which makes it vul­ner­a­ble to eaves­drop­ping or manip­u­la­tion."

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“A long-over­due tech­no­log­i­cal shift toward online pri­va­cy”: Fire­fox encrypts domain names. Google to fol­low.
What's New In Pub­lish­ing

Brave-browseren integrerer Wayback Machine

Ven­ture­Beat:
"Brave’s desk­top app now comes with the Inter­net Archive built in — mark­ing the first time the Inter­net Archive’s Way­back Machine has been sup­port­ed native­ly inside a desk­top brows­er."

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Amerikanerne: Teknologi vil svække demokratiet

Pew Research Cen­ter:
"About half pre­dict that humans’ use of tech­nol­o­gy will weak­en democ­ra­cy between now and 2030 due to the speed and scope of real­i­ty dis­tor­tion, the decline of jour­nal­ism and the impact of sur­veil­lance cap­i­tal­ism. A third expect tech­nol­o­gy to strength­en democ­ra­cy as reform­ers find ways to fight back against info-war­riors and chaos"

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• Kategori: Opsamlinger