Uge 11, 2026

Ugerevyen er en grundig opda­ter­ing på dig­i­tal udvikling og plat­forme i mediebranchen. Det er opsam­lin­gen til dig, der gerne vil være på forkant – og kunne sige kloge ting til møder 😉

Dig­i­tal Ugerevy udgives af mig, Lars K Jensen, og jeg arbe­jder til daglig med audi­ence-udvikling i Berlingske-kon­cer­nen.

Gør som de andre. Få overb­likket allerede i ind­bakken:

Du kan altid afmelde dig igen ved at bruge lin­ket i bun­den af hvert nyheds­brev

I denne uge: skjul

Del 1: Sociale medier 

Her find­er du his­to­ri­er om eller fra de store sociale plat­forme, der har en enorm rolle at spille i kon­tak­ten mellem udgiver/afsender og mod­tager.

🔎 YouTube udvider deepfake "likeness detection" til bl.a. journalister

Kort for­t­alt gør værk­tø­jet det muligt at overvåge, om man bliv­er mis­brugt i AI-gener­eret svin­del. Mon ikke det er en funk­tion, mange TV-per­son­lighed­er her­hjemme ville ønske, Face­book også havde?

Fra hes­tens mund:

This tool works sim­i­lar­ly to Con­tent ID, but for like­ness. It looks for a participant's like­ness in AI-gen­er­at­ed con­tent, and if a match is found—like a deep­fake of their face—the indi­vid­ual can review the con­tent and request removal if it vio­lates our pri­va­cy guide­lines.

🍾 LinkedIn opdaterer Feed-algoritmen

Fra Social Media Today:

LinkedIn has revised the archi­tec­ture of its feed algo­rithm, with the sys­tem now using more advanced arti­fi­cial intel­li­gence sys­tems to decide what users are shown and how con­tent is ranked in-stream.

🤳 Disney+ får feed til korte videoer

Fra TechCrunch:

Dis­ney+ is start­ing to roll out Verts, its new short-form video feed, to U.S. users on its mobile app. First announced in Jan­u­ary, the Tik­Tok-like Verts feed fea­tures scenes and moments from movies and TV shows on Dis­ney+.

🙋🏼‍♂️ TV 2 Echos YouTube-strategi handler især om unge mænd

Fra Medi­aWatch:

”Vi vil gerne give et alter­na­tiv på Youtube især til unge mænd, som ellers er sværere at få fat i for os end unge kvin­der,” siger [chefredak­tør for TV 2 Echo, Marie-Louise von Hol­stein] og under­streger, at ind­sat­sen ikke skal eksklud­ere kvin­der.

Mere YouTube-strate­gi:

Pub­lish­ers rethink YouTube strat­e­gy as search traf­fic erodes
Dig­i­tal Con­tent Next

🧒 WhatsApp lancerer forældre-linkede konti til pre-teens

Fra TechCrunch:

What­sApp launched a new set of par­ent-super­vised accounts for users under the age of 13 on Wednes­day. The com­pa­ny said that these accounts will only have access to mes­sag­ing and call­ing, and won’t be tar­get­ed with any ads. 

🤳 TikTok og Apple Music i samarbejde

Fra TechCrunch:

Tik­Tok has part­nered with Apple Music to allow sub­scribers of the stream­ing ser­vice to play full songs with­out leav­ing its social net­work, the com­pa­ny announced on Wednes­day.

✨ Mere om de sociale platforme

📈 Insta­gram, LinkedIn and Threads engage­ment declined in 2025
Social Media Today

💲 X is test­ing a new ad for­mat that con­nects posts with prod­ucts
TechCrunch

🛡️ Meta out­lines improved scam pro­tec­tion in Mes­sen­ger app
Social Media Today

🛡️ Meta rolls out new scam detec­tion tools to Face­book, What­sApp, and Mes­sen­ger
TechCrunch

Most Self-Respect­ing X Users Are Prob­a­bly Going to Want to Change This New Set­ting
Giz­mo­do

👔 "Bluesky CEO Jay Graber is step­ping down from the top lead­er­ship posi­tion and tran­si­tion­ing to a new role as chief inno­va­tion offi­cer, the com­pa­ny announced Mon­day."
TechCrunch

Del 2: Digitale tendenser

Her kan du læse nogle af ugens ten­denser inden­for medi­er. Det kan være en ny metode eller til­gang, branchen forsøger at tage til sig.

🎤 Substack lancerer Studio

Fra hes­tens mund:

Today, we’re launch­ing the Sub­stack Record­ing Stu­dio, a built-in stu­dio that makes it eas­i­er than ever to pre-record and pub­lish a show on Sub­stack. Sub­stack Stu­dio, cur­rent­ly avail­able on desk­top only, lets you record a solo video or a con­ver­sa­tion with up to two guests and pub­lish it when you’re ready, with auto-gen­er­at­ed clips and thumb­nails includ­ed.

💡 Hvordan kan journalister begå sig i creator-økonomien?

Fra Jour­nal­is­mUK:

As a reporter who has spent the past year immersed in, and report­ing on, the cre­ator econ­o­my, I believe the ques­tion is no longer whether jour­nal­ists should mon­e­tise their work, but how. There is no rea­son why jour­nal­ists can­not build a social media side hus­tle, or in some cas­es, a full-time career as a con­tent cre­ator.

Relateret:

With New­press, Iz and John­ny Har­ris incu­bate video jour­nal­ism for the cre­ator era
Nie­man Lab

📍 Lenfest Institute udgiver 'The Next Generation of Local News'

Fra hes­tens mund (PDF):

This 2025 Impact Report details how the Insti­tute is work­ing to cat­alyze exper­i­men­ta­tion and invest in the next gen­er­a­tion of local news. The report includes updates on our work in the use of AI to help local news orga­ni­za­tions, our invest­ments in a new gen­er­a­tion of news cre­ators reach­ing new audi­ences, and our endur­ing com­mit­ment to sup­port the dig­i­tal trans­for­ma­tion of America’s best-estab­lished local news­pa­pers, like The Philadel­phia Inquir­er, and the democ­ra­cy they serve.

😬 Presset privatøkonomi presser folks streaming-abonnementer

Fra Medi­aWatch:

Mange danskere er stadig pres­set på pri­vatøkonomien på grund af sti­gende pris­er i dagligda­gen, og den stramme økono­mi får mange til enten at droppe eller skifte til et bil­ligere tv-abon­nement.

Mere om stream­ing-for­brug:

DR og TV 2 befæster posi­tion­er som uund­værlige på stream­ing­markedet
Medi­aWatch

🌐 Mød WordPress-udgaven der kører direkte i din browser

Det her lyder lidt vildt og weird, hvis jeg skal være helt ærlig. Men det skal da helt sikkert tjekkes ud.

Fra Word­Press selv:

With my.WordPress.net, Word­Press runs entire­ly and per­sis­tent­ly in your brows­er. There’s no sign-up, no host­ing plan, and no domain deci­sion stand­ing between you and get­ting start­ed. Built on Word­Press Play­ground, my.WordPress.net takes the same tech­nol­o­gy that pow­ers instant Word­Press demos and turns it into some­thing per­ma­nent and per­son­al. This isn’t a tem­po­rary envi­ron­ment meant to be dis­card­ed. It’s a Word­Press that stays with you.

✨ Flere digitale tendenser

☔️ Danske Medi­er efterl­yser klare ram­mer for DR's og DMI's nye vejrapp
Medi­aWatch

🔮 Are Pre­dic­tion Mar­kets Actu­al­ly Good for Jour­nal­ism?
Colum­bia Jour­nal­ism Review

🕹️ The Cre­ator of Wor­dle Just Came Out With a New Game, and It’s Hard
Giz­mo­do

🛑 Efter 18 år: Nu er det slut med prak­tikan­th­jemmesider
Jour­nal­is­ten

Del 3: Business og strategi

Her kan du læse nogle af ugens his­to­ri­er og ten­denser inden­for for­ret­ning­sud­vikling i mediebranchen. Alt­så det, der han­dler om at tjene penge.

📲 Apps indtager centrale rolle for flere medier

Fra Dig­i­tal Con­tent Next:

Lead­ers from New York Post, Boston Globe and Condé Nast all say that apps now deliv­er their most engaged and loy­al audi­ences, and are becom­ing cen­tral to reten­tion and rev­enue strat­e­gy.

🔜 Berlingske Media/JFM-abonnement nærmer sig lancering

Fuld trans­parens: Jeg arbe­jder i Berlingske Media, der er en del af samar­be­jdet.

Fra Medi­aWatch:

Den vent­ede abon­nement, der skal give dig­i­tal adgang til både lokale og nationale medi­er, ventes inden som­mer­fe­rien.

💰 Daily Mail-ejer præsenterer nyt bundle

Fra A Media Oper­a­tor:

DMG Media also pub­lish­es non-par­ti­san brand The i Paper, pop­u­lar sci­ence mag­a­zine New Sci­en­tist and free dai­ly city news­pa­per Metro. All but the last are—as of the launch of the pre­mi­um Dai­ly­Mail+ sub­scrip­tion in 2024—at least par­tial­ly pay­walled online.

🇺🇸 Amerikansk politiknyhedsbrev tjener kassen på give det meste væk

Fra Press Gazette:

Despite pro­vid­ing 85% of its newslet­ter and pod­cast con­tent for free, Tan­gle coverts 16% of free sub­scribers to paid mem­bers.

This is an “invert­ed typ­i­cal mod­el”, where­by “most news organ­i­sa­tions will give you maybe 10 or 20% of their con­tent for free”, said [Tangle’s exec­u­tive edi­tor and founder Isaac Saul].

🤝 Shibsted-chef spår tættere samarbejde i Norden

Fra Medi­aWatch:

Kon­cernchef i den norske mediekon­cern Schib­st­ed, Siv Juvik Tveitnes, forudser, at den nordiske mediebranche bliv­er tæt­tere inte­gr­eret på tværs af lan­de­grænser.

✨ Mere business og strategi

📈 Schib­st­eds lyd­plat­form run­der 200.000 betal­ende abon­nen­ter i Norge
Medi­aWatch

👷 How The Spec­ta­tor invest­ed £1m in build­ing own subs plat­form
Press Gazette

💰 How Medi­um final­ly piv­ot­ed its way to prof­itabil­i­ty
Simon Owens's Media Newslet­ter

🤔 USA Today CEO Says High­er Pric­ing Strat­e­gy Work­ing, Micro­pay­ments Show­ing ‘Inter­est­ing’ Results
A Media Oper­a­tor

🐇 How The Atlantic won ‘tor­toise and hare’ race ver­sus dig­i­tal news start-ups
Press Gazette

💰 Podi­mo køber op og vil ind­tage fem nye marked­er inden 2030
Medi­aWatch

🤑 Fælles data-sprog mindsker spild for annon­cør­er: Første erfaringer giv­er IAB-for­mand blod på tanden
Medi­aWatch

Del 4: Teknologi og AI

Her får du et kig på nogle af ugens his­to­ri­er inden­for den dig­i­tale udvikling og teknolo­gi, der enten direk­te eller indi­rek­te kan have betyd­ning for medier/udgivere.

🤖 Meta køber Moltbook

Fra The New York Times:

Matt Schlicht, the site’s cre­ator, helped kick off Sil­i­con Valley’s obses­sion with arti­fi­cial intel­li­gence agents. Two months lat­er, he is join­ing the Meta Super­in­tel­li­gence Lab.

Mere:

🤝 Meta buys 'social media net­work for AI' Molt­book
BBC

😬 AI-genereret viking lignede læsers afdøde slægtning

Fra Jour­nal­is­ten:

Den usæd­van­lige hen­ven­delse har fået redak­tør for mag­a­sinet ’His­to­rie’ til at række ud på LinkedIn og spørge, om andre har oplevet noget lig­nende.

🤝 RSL vil strømline aftaler mellem medier og AI-firmaer

Fra Press Gazette:

Based on the wide­ly adopt­ed RSS (Real­ly Sim­ple Syn­di­ca­tion) stan­dard, RSL 1.0 aug­ments the sim­ple yes/no block­ing rules of robots.txt with what it calls “a uni­ver­sal lan­guage for con­tent rights and licens­ing terms, offer­ing a scal­able eco­nom­ic foun­da­tion for the AI-first inter­net”.

👔 LinkedIn er en vigtig kilde for AI-chatbots

Fra Social Media Today:

The first report comes from SEM­Rush, which con­duct­ed an analy­sis of 325,000 unique prompts across Chat­G­PT, Google AI Mode and Per­plex­i­ty between Jan­u­ary and Feb­ru­ary 2026. SEM­Rush said its prompt sam­ple “spanned top­ics across 12 major indus­try cat­e­gories,” and based on that analy­sis, LinkedIn was the sec­ond most cit­ed source for AI answers, slight­ly behind Red­dit.

🏷️ Værktøj hjælper dig med at AI-mærke din podcast

Fra shouldidisclose.ai:

When should pod­cast cre­ators label their episodes as AI-gen­er­at­ed? A clear, action­able set of rules built by study­ing what every major plat­form and reg­u­la­to­ry body requires. Designed for pod­cast­ers who want a straight answer, not a legal essay.

🤔 Grammarly gjorde folk til AI-redaktører — uden at spørge dem

Fra Nie­man Lab:

“Instead of pro­duc­ing what looks like a gener­ic cri­tique from a name­less LLM,” Wired report­ed last week, Expert Review “lists a num­ber of real aca­d­e­mics and authors avail­able to weigh in on your text. To be clear: Those peo­ple have noth­ing to do with this process.”

...og det får en hård mod­tagelse nogle sted­er:

Gram­marly turned me into an AI edi­tor against my will and I hate it
Plat­former (Casey New­ton)

Gram­marly Is Fac­ing a Class Action Law­suit Over Its AI ‘Expert Review’ Fea­ture
Wired

...og nu er der slukket for det:

Gram­marly Is Pulling Down Its Explo­sive­ly Con­tro­ver­sial Fea­ture That Imper­son­ates Writ­ers With­out Their Per­mis­sion
Futur­ism

I have been released from my respon­si­bil­i­ties as an unwill­ing edi­tor for Gram­marly
Plat­former

🤖 Nvidia barsler med platform for AI-agenter

Fra Wired:

Ahead of its annu­al devel­op­er con­fer­ence, Nvidia is ready­ing a new approach to soft­ware that embraces AI agents sim­i­lar to Open­Claw.

Mere om AI-agen­ter:

😬 This AI agent freed itself and start­ed secret­ly min­ing cryp­to
Axios

🤝 Ope­nAI acquires Prompt­foo to secure its AI agents
TechCrunch

✨ Mere teknologi og AI

⚡ Gem­i­ni, Explained
Won­der Tools

🧑‍💻 How Jour­nal­ists Can Make AI Work for Them
Colum­bia Jour­nal­ism Review

🧑‍⚖️ Nielsen's Gra­cenote sues Ope­nAI for copy­right infringe­ment
Axios

💸 Ope­nAI is build­ing the ad tech stack it’s cur­rent­ly bor­row­ing
Digi­day

🗺️ How Poké­mon Go is giv­ing deliv­ery robots an inch-per­fect view of the world
MIT Tech­nol­o­gy Review

🐰 Are A.I.-Generated Videos Chang­ing How We See Ani­mals?
The New York Times

😆 ‘Your AI slop bores me’: The viral web­site that lets humans answer your ques­tions like Chat­G­PT
Fast­Com­pa­ny