Her har du Dan­marks mest kom­plette opda­ter­ing på sociale medi­er og dig­i­tal udvikling i mediebranchen. Du bliv­er holdt opdateret og spar­er mass­er af tid.

Du kan altid afmelde dig igen ved at bruge lin­ket i bun­den af hvert nyheds­brev

Leave this field emp­ty if you're human:

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? Sociale medier 

Her find­er du his­to­ri­er om eller fra de store sociale plat­forme, der har en enorm rolle at spille i kon­tak­ten mellem udgiver/afsender og mod­tager.

Facebook

Facebooks moderatorer kæmper mod løgne om coronavirus

The Wall Street Jour­nal:
"There is no coro­n­avirus vac­cine avail­able for dogs being with­held from humans.

It isn’t nec­es­sary to close your win­dows because mil­i­tary heli­copters will start spray­ing dis­in­fec­tant.

And baby-for­mu­la man­u­fac­tur­ers aren’t send­ing free­bies to peo­ple who call their cus­tomer hot­lines."

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...blandt andet fra Brasiliens præsident ?

NBC News:
"Face­book, Twit­ter bar video of Brazil­ian pres­i­dent endors­ing unproven antivi­ral drug"

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Facebook lancerer Messenger-app til Windows og macOS

Ven­ture­Beat:
"Face­book is launch­ing Mes­sen­ger apps for Win­dows and MacOS glob­al­ly from today, near­ly a year after the social net­work­ing giant first announced plans to bring ded­i­cat­ed apps to the desk­top."

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Nye videofunktioner til Facebook-sider

Face­book for Media:
"Today, across all Pages glob­al­ly, we're rolling out updates to playlists and a new fea­ture called series, a brand new way to pub­lish episod­ic con­tent on your Pages. Playlists and series can help all Pages that cre­ate relat­ed con­tent increase dis­cov­ery across the Face­book app ecosys­tem."

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Krisen har gjort Facebook Live populært igen

Digi­day:
"But now, live-stream­ing is more pop­u­lar than ever as peo­ple around the world stay at home to flat­ten the pandemic’s infec­tion curve. And while this lock­down has killed in-per­son events, it has also breathed new life into vir­tu­al ones via ser­vices like Face­book Live. "

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Facebook tilføjer "Experiments" til Ad Manager

Social Media Today:
"If you want to max­i­mize the per­for­mance of your Face­book ads, you have to be will­ing to put the time in, and to try out dif­fer­ent audi­ence tar­get­ing options and cre­ative ele­ments in order to see which ones gain the most trac­tion, help­ing to refine your results. 

To help with this, Face­book has this week added a new 'Exper­i­ments' sec­tion to Ads Man­ag­er, which will pro­vide a cen­tral home for all your Face­book ad tests and results, mak­ing it eas­i­er to track and mea­sure your vari­ables — and ulti­mate­ly, improve your approach."

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Nu følger der mere med, når du henter dine Facebook-data

Social Media Today:
"Face­book is adding some new sec­tions to its 'Down­load Your Data' (Insta­gram) and 'Down­load Your Infor­ma­tion' (Face­book) tools in order to pro­vide more trans­paren­cy over the infor­ma­tion it col­lects on your activ­i­ties, and how it uses them to show you more rel­e­vant ads and con­tent as a result."

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Facebook klar med 100 mio. dollars til medier ramt af coronavirus

The New York Times:
"With grants and mar­ket­ing spend­ing, the social media giant hopes to sup­port out­lets doing essen­tial local report­ing but strug­gling with a drop in adver­tis­ing."

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YouTube og Snapchat

Sådan rammer YouTubes regler ifm. coronavirus YouTuberne

OneZe­ro:
"As a result, cre­ators who would ordi­nar­i­ly focus on news com­men­tary have shied away from cre­at­ing videos around coro­n­avirus. Or, they’ve devel­oped odd codes (like call­ing coro­n­avirus “CV”) to try and sub­vert the new pol­i­cy. Some of them say that the restric­tions are hurt­ing their abil­i­ty to earn mon­ey from YouTube, which has not yet fig­ured out how to mod­er­ate the type of inde­pen­dent con­tent it encour­ages them to cre­ate."

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"YouTube sell­ers found tout­ing bogus coro­n­avirus vac­cines and masks"
TechCrunch

YouTube går med planer om TikTok-konkurrent

The Infor­ma­tion:
"ouT­ube is cur­rent­ly plan­ning Shorts, its answer to Tik­Tok, as a fea­ture inside its exist­ing mobile app. Shorts will include a feed of brief videos post­ed by users inside the Google-owned app and will take advan­tage of the video service’s cat­a­log of licensed music, songs from which will be avail­able to use as sound­tracks for the videos cre­at­ed by users, said the peo­ple [famil­iar with the mat­ter]"

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Snapchat oplever også øget brug

Social Media Today:
"This week, Snapchat has pro­vid­ed an update on the spe­cif­ic usage trends it's see­ing in its app, along with some key notes on the trends that are gain­ing momen­tum, which could pro­vide some valu­able point­ers for mar­keters look­ing to max­i­mize their per­for­mance dur­ing our coro­n­avirus-induced hiber­na­tion."

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? Digitale medietendenser

Her kan du læse nogle af ugens ten­denser inden­for medi­er. Det kan være en ny metode eller til­gang, branchen forsøger at tage til sig.

Ingeniøren lancerer nyhedsbrev om coronavirus

...og føl­ger blandt andet Infor­ma­tion og en række inter­na­tionale medi­er i hælene.

ING/Coronavirus:
"Vi kom­mer bredt rundt om epi­demi­olo­gi, vac­cin­er, bered­sk­ab­ste­knolo­gi­er og sund­heds-it, lige­som vi under­søger påvirknin­gen af indus­tri- og teknolo­gia­r­be­jd­spladser. Du får også direk­te hjælp til, hvor­dan coro­n­akrisens tek­nol­o­giske udfor­dringer kan løs­es, når det kom­mer til f.eks. hjem­mear­be­jde, it- sikker­hed og drift­s­plan­lægn­ing."

Læs mere

Flere danske medier droppede aprilsnarren

Medi­aWatch:
"Flere store danske medi­er drop­per april­snar­ren i år. Ifølge TV 2 har avis­er som Berlingske, B.T. og Jyl­lands Posten samt medierne DR og TV 2 selv ikke en april­snar i år."

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Google donerer 6,5 mio. dollars til faktatjekkere

Social Media Today:
"That's why this new ini­tia­tive from Google is so impor­tant — this week, Google has pledged $6.5 mil­lion in fund­ing to sup­port fact-check­ers and non­prof­it orga­ni­za­tions that are com­bat­ing mis­in­for­ma­tion around the world, with an imme­di­ate focus on coro­n­avirus."

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Sådan håndterer du et community under en pandemi

The Coral Project:
"This is a time of uncer­tain­ty and fast-mov­ing change. Peo­ple are seek­ing reli­able infor­ma­tion and advice from each oth­er and from you. Find expert voic­es, and give them a plat­form. Make sure that any­thing you share is up to date and ver­i­fied – where pos­si­ble, share links to your sources. "

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? Business

Her kan du læse nogle af ugens his­to­ri­er og ten­denser inden­for for­ret­ning­sud­vikling i mediebranchen. Alt­så det, der han­dler om at tjene penge.

Sådan rammer krisen danske medier

Det er hård læs­ning:

"North Media vil skille sig af med Hels­ingør Dag­blad"
Medi­aWatch

"Coro­n­akrisen har fjer­net troen på snarlig breakeven hos Hels­ingør Dag­blads ejer"
Medi­aWatch

"Otte medar­be­jdere fratræder friv­il­ligt hos Berlingske Media – 12 skal fyres"
Medi­aWatch

"Berlingske Media opsiger fem HK-ansat­te i salg og mar­ket­ing"
Medi­aWatch

"Coro­n­akrisen koster også på Ben­jamin Media – otte fyret i dag"
Jour­nal­is­ten

"Hern­ing Folke­blad fyr­er syv medar­be­jdere og ind­før­er kollek­tiv lønnedgang"
Medi­aWatch

"Seks still­inger nedlægges hos Hov­ed­stadens Mediehus"
Medi­aWatch

"Altinget siger farvel til to jour­nal­is­ter – medar­be­jderne er ryst­ede og mål­løse"
Jour­nal­is­ten

"Heart­beats efter coro­na-fyringer: Kul­tur­min­is­teren har glemt os"
Jour­nal­is­ten

"Jobindex og Com­put­er­world sender 93 medar­be­jdere hjem"
Medi­aWatch

"Efter tre uger med coro­n­akrise — få overb­lik over afskedi­gelser og sparetil­t­ag"
Medi­aWatch

Krisen truer lokale medier

Colum­bia Jour­nal­ism Review:
"With each pass­ing week, the tor­rent of dire news about COVID-19, the dis­ease caused by the new coro­n­avirus, inten­si­fies across the Unit­ed States. So, too, does the tor­rent of dire news about the news­pa­pers bring­ing you the dire news."

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Nie­man Lab:
"The coro­n­avirus pan­dem­ic is prov­ing the val­ue of local news to mil­lions of read­ers, dri­ving up sub­scrip­tions. But the adver­tis­ing col­lapse is knee-buck­ling. 'If it’s a cou­ple of months, we’ll make it through. If it’s six months, all bets are off.'"

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Bred politisk enighed om støtte til mediebranchen

Altinget:
"Aftal­en bety­der, at alle medievirk­somhed­er med et omsæt­ningstab på mellem 30 og 50 pro­cent kom­penseres for 60 pro­cent af det tabte, mens virk­somhed­er med et omsæt­ningstab på over 50 pro­cent kom­penseres med 80 pro­cent af tabt fort­jen­este.

Der er ikke sat noget økonomisk loft på hjælpepakkens omfang i kro­ner og øre, men det skønnes at løbe op i cir­ka 180 mil­lion­er kro­ner."

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"Få overb­likket: Sådan er hjælpepakken til mediehuse skruet sam­men"
Medi­aWatch

"Danske Medi­er ros­er hjælpepakke til medi­er"
Medi­aWatch

"Til­fredse mediepoli­tikere: Vi fik det i høj grad, som vi ville have det"
Medi­aWatch

Medier vil have annoncører til at acceptere indhold om coronavirus

CNBC:
"Pub­lish­ers want the ram­pant block­ing on news to stop. Jason Kint, CEO of Dig­i­tal Con­tent Next, the trade body rep­re­sent­ing CNBC, Bloomberg, The New York Times and oth­er pub­li­ca­tions, wrote an open let­ter this week urg­ing cer­tain adver­tis­ing tech­nol­o­gy com­pa­nies includ­ing Inte­gral Ad Sci­ences and Dou­bleV­er­i­fy to exempt “pre­mi­um, trust­ed media prop­er­ties” from brand safe­ty fil­ters around COVID-19 and relat­ed terms."

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Bag­grund:

"Coro­n­avirus: Der­for er det svært at tjene penge på annon­cer"
Medieblog­ger

Annoncesvindlere udnytter krisen

Digi­day:
"Web­site traf­fic is surg­ing. But with adver­tis­ers adding coro­n­avirus-relat­ed key­words to their block lists and oth­ers paus­ing spend alto­geth­er, ad prices on news sites are low. With less com­pe­ti­tion in the auc­tion, low qual­i­ty ads — and even pub­lish­ers’ own house ads — are now mak­ing their way to the most prized ad slots on home­pages. The fraud­sters have quick­ly leaped into action."

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Google begynder at tillade annoncer om coronavirus

The Verge:
"Over the next few days, Google will begin to allow “gov­ern­ment enti­ties, hos­pi­tals, med­ical providers, and NGOs” to run ads relat­ed to the nov­el coro­n­avirus on its plat­forms. Since Feb­ru­ary, most non­govern­men­tal adver­tis­ers have been barred from run­ning ads relat­ed to the COVID-19 pan­dem­ic to sti­fle orga­ni­za­tions seek­ing to spread mis­in­for­ma­tion or prof­i­teer off of the pan­ic. "

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Schibsted vil ikke fjerne paywallen ved indhold om coronavirusset

Digi­day:
"'Open­ing the pay­wall is not an option,' said Jacob­sen. 'With adver­tis­ing as it is right now, we real­ly need those rev­enue streams.' Because of coro­n­avirus, on Mar. 24 the pub­lish­er said it was can­cel­ing its pre­vi­ous­ly announced pro­pos­al to pay div­i­dends as its rev­enues are weak­ened."

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"McClatchy puts coro­n­avirus pay­walls back up"
Axios

Nordiske medier klar med nichemedier om kommunerne

Medi­aWatch:
"Det nye medie "Kom­mune­fokus" skal dække kom­munernes drift og investeringer og udkomme dig­i­talt og som mag­a­sin på print. Medi­et er abon­nements­fi­nan­sieret med en årlig pris på 1995 kr. Sam­tidig har Nordiske ambi­tion­er om at opbygge en kon­fer­ence- og event­for­ret­ning omkring medi­et, fremgår det."

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? Udvikling og tech

Her får du et kig på nogle af ugens his­to­ri­er inden­for den dig­i­tale udvikling og teknolo­gi, der enten direk­te eller indi­rek­te kan have betyd­ning for medier/udgivere.

WordPress 5.4 er klar — på engelsk

Ven­ture­Beat:
"WordPress.org today launched Word­Press 5.4, which focus­es on “more ways to make your pages come alive,” as well as “boosts in speed you can feel.” Ver­sion 5.4, which was devel­oped by 552 vol­un­teer con­trib­u­tors, includes new blocks, clear­er nav­i­ga­tion, a faster edi­tor, pri­va­cy improve­ments, and devel­op­er addi­tions."

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Zoom i problemer: "De skal se at vokse op"

Videokald-/konference-app'en Zoom har fået kri­tik efter, det kom frem, at en Face­book-inte­gra­tion sendte infor­ma­tion­er til Face­book, selvom brugeren ikke var logget ind. Zoom har siden fjer­net inte­gra­tio­nen, men skaden er sket. Ana­lytik­eren Ben Thomp­son skriv­er:

Strat­e­ch­ery:
"The exact same sort of speed that led to Zoom fix­ing this in 48 hours led to the com­pa­ny to make the mis­take of includ­ing Face­book Login in the first place, and, for that mat­ter, the local web­serv­er. The prob­lem, though, is that Zoom is now a pub­lic com­pa­ny with a $42 bil­lion mar­ket cap and a sky­rock­et­ing num­ber of enter­prise cus­tomers because of the coro­n­avirus. Zoom needs to grow up."

Læs analy­sen

Det er så siden­hen kom­met frem, at det set ikke stop­per det. Eksem­pelvis lover Zoom, at videokaldene er krypteret "end-to-end" — det er de ikke.

Mere om Zooms prob­le­mer:

"Zoom meets the crit­ics"
The Inter­face / Casey New­ton (The Verge)

"Zoom under pres­sure"
Colum­bia Jour­nal­ism Review

"Zoom freezes fea­ture devel­op­ment to fix secu­ri­ty and pri­va­cy issues"
TechCrunch

"Zoom is fac­ing ques­tions about how pri­vate or secure it real­ly is"
MIT Tech­nol­o­gy Review

"Video­con­fer­enc­ing apps saw a record 62M down­loads dur­ing one week in March"
TechCrunch

Open source-værktøj til animerede mockups

Smash­ing Mag­a­zine:
"What do you do when you’re miss­ing a tool for a spe­cif­ic pur­pose? You build it your­self. That’s what Alyssa X did when she was look­ing for a tool to make ani­mat­ed GIFs and videos to show­case a prod­uct. Her take on the sub­ject: Ani­mock­up."

Læs nyheds­brevet

SSIs adgang til teledata giver "god mening"

Version2:
"Ifølge en databeskyt­telses ekspert giv­er det mening, at man beg­y­n­der at bruge data om borg­ernes adfærd i den aktuelle sit­u­a­tion. Hos Insti­tut for Men­neskerettighed­er er man betænke­lig ved EU-reglerne, der tillad­er overvågn­ing af enkelt­per­son­er."

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Google droppede aprilsnarren

Busi­ness Insid­er:
"In an email obtained by Busi­ness Insid­er, the com­pa­ny asked work­ers to ensure that any plans they have for the tra­di­tion­al­ly prank-filled hol­i­day are put on hold lest they be con­sid­ered in poor taste."

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• Kategori: Opsamlinger