Digitale medier i uge 44 (2021)

Her har du den mest kom­plette opda­ter­ing på sociale medi­er og dig­i­tal udvikling i mediebranchen. Du bliv­er holdt opdateret og spar­er mass­er af tid.

Dig­i­tal Ugerevy udgives af Lars K Jensen, der råd­giv­er, udvikler og arbe­jder med dig­i­tale medi­er og udvikling.

Du kan altid afmelde dig igen ved at bruge lin­ket i bun­den af hvert nyheds­brev

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Del 1: Sociale medier 

Her find­er du his­to­ri­er om eller fra de store sociale plat­forme, der har en enorm rolle at spille i kon­tak­ten mellem udgiver/afsender og mod­tager.

👏 Facebook slukker for ansigtsgenkendelse

Fra CNN:

"Face­book said Tues­day it plans to stop using facial-recog­ni­tion soft­ware that could auto­mat­i­cal­ly rec­og­nize peo­ple in pho­tos and videos post­ed on the social net­work, mark­ing a mas­sive shift both for the tech indus­try and for a com­pa­ny known for col­lect­ing vast amounts of data about its bil­lions of users. "

Læs også:

✨ Facebook ruller nye værktøjer ud til Groups

Fra Face­book selv – et par uddrag (der er mange nyhed­er):

"Mem­bers will also soon be able to give com­mu­ni­ty awards, like Insight­ful, Uplift­ing or Fun, to con­tent that they find valu­able. These awards encour­age engage­ment, make the con­tent more vis­i­ble to mem­bers and help demon­strate the group’s con­tent at its best. [...]

With one main feed for dis­cus­sions in a group, it can be hard for mem­bers to find con­tent they want to engage with. We’re test­ing the abil­i­ty for admins to cre­ate sub­groups with­in their groups for spe­cif­ic top­ics, regions or occa­sions, that can be man­aged in one place, so that mem­bers can more eas­i­ly go deep­er on what they care about. 

When peo­ple want to con­nect in real-time, they will soon be able to use Com­mu­ni­ty Chats in both Face­book and Mes­sen­ger, as well as cre­ate recur­ring events when they want to get togeth­er more reg­u­lar­ly, either vir­tu­al­ly or in-per­son."

🤟 Her er parløren til Facebooks interne ord og begreber

Fra Giz­mo­do:

"One of the most sur­re­al parts of going through the moun­tain of doc­u­ments cap­tured from with­in Facebook’s walls by whistle­blow­er Frances Hau­gen is see­ing the words employ­ees use when dis­cussing some of the company’s most sen­si­tive prod­ucts and sys­tems. Many of these names (CORGI! Yoda!) sound decep­tive­ly cute, while oth­ers sound more... sin­is­ter. "

👏 Nu viser Instagram igen uddrag på Twitter-delinger

Fra Social Media Today:

"It’s been a long time com­ing, and a much-request­ed update, and today, final­ly, Insta­gram has announced that IG posts shared in tweets will appear with pre­view cards once again, help­ing to improve cross-plat­form shar­ing."

How Insta­gram and Twit­ter buried the hatch­et
Plat­former

🤯 Privacy-stramninger på iPhone koster tech-firmaer kassen

Fra Finan­cial Times:

"Snap, Face­book, Twit­ter and YouTube lose near­ly $10bn after iPhone pri­va­cy changes"

😬 Facebook har arbejdet på produkter til børn på 6 år

Fra NBC News:

"Inter­nal doc­u­ments show that Face­book has been active­ly hir­ing employ­ees to build prod­ucts that tar­get chil­dren as young as 6 to expand its user base. [...]

Crit­ics of the com­pa­ny say these doc­u­ments are part of a long-stand­ing pat­tern of Face­book attempt­ing to attract younger users as ear­ly as pos­si­ble."

"Facebook’s obses­sion with youth is mis­placed. The key to suc­cess is in their aging user base"
Media Voic­es

💥 Roblox ramt af nedbrud

Fra Pro­to­col:

"Did the vol­ume of trick-or-treaters seem heav­ier than usu­al this year? It might not be your imag­i­na­tion. The Great Hal­loween Roblox Out­age of 2021 forced tens of mil­lions of chil­dren into a rare extend­ed vaca­tion from the meta­verse. While the out­age was no less than a liv­ing night­mare for Roblox play­ers, it also pro­vides a use­ful case study on the poten­tial pit­falls of scal­ing an immense­ly pop­u­lar plat­form."

Roblox kom­penser­er spilud­viklerne efter ned­brud
Version2

🙄 Trumps sociale medie er allerede i modvind

Fra TechCrunch:

"For­mer Pres­i­dent Trump’s new social net­work might be in hot water before it even launch­es. Mastodon, a free social media frame­work, alleges that Truth Social is pass­ing open source soft­ware off as its own, and has giv­en them 30 days to fix this. If it doesn’t fix things by the end of next month, things could get messy."

🐦 COP26: Twitter kæmper mod misinformation om klimaet

Fra Axios:

"Twit­ter on Mon­day will roll out a new pro­gram designed to “pre-bunk” cli­mate mis­in­for­ma­tion, or get ahead of false nar­ra­tives about cli­mate by expos­ing peo­ple to more accu­rate infor­ma­tion about the cri­sis on its plat­form."

🛍 Facebook udvider live-shopping

Fra Digi­day:

"With more peo­ple plan­ning to shop for gifts online this year, Face­book is using it as an oppor­tu­ni­ty to bol­ster its live shop­ping fea­ture. Start­ing this week, Face­book (which now falls under new­ly named par­ent com­pa­ny Meta) is rolling out its largest live shop­ping pro­gram to date, accord­ing to Kate Gron­so, prod­uct mar­ket­ing lead for Face­book Shop­ping."

Del 2: Digitale tendenser

Her kan du læse nogle af ugens ten­denser inden­for medi­er. Det kan være en ny metode eller til­gang, branchen forsøger at tage til sig.

✨ Aller blander lyd, video og tekst i nyt medie

Fra Medi­aWatch:

"Ally er et rendyr­ket dig­i­talt, abon­nements­fi­nanis­eret..."

Medi­aWatch fortæller også, hvor­dan den nye sat­sning åbn­er døren til datadrevet ind­hold.

Allers ALLY ram­mer plet på strate­gien, men står over for enorm hur­dle
Medi­aS­cale

🇪🇸 Google News vender tilbage til Spanien

Fra The Verge:

"The big dif­fer­ence from Google’s point of view is that it no longer has to pay a fee to Spain’s entire media indus­try and can instead nego­ti­ate fees with indi­vid­ual pub­lish­ers. Some may want to charge Google for shar­ing sto­ries in Google News, and Google can pay them or exclude them, depend­ing on its pref­er­ence. Oth­er out­lets will no doubt waive these fees, judg­ing that the traf­fic offered by Google News out­weighs any lost adver­tis­ing rev­enue."

Den danske vinkel er, at vores imple­menter­ing af EU’s copy­right-direk­tiv åbn­er for en kollek­tiv forhan­dling med fx Google.

Der­for bliv­er det spæn­dende at se, hvor­dan Google vil gå til det – beslut­nin­gen om at vende tilbage til Spanien indik­er­er jo, at de helst vil forhan­dle direk­te.

Jeg har skrevet lidt om det i mit andet nyheds­brev om dig­i­tal medi­er, som jeg udsender i mit eget navn: Der­for er det inter­es­sant, at Google News vender tilbage til Spanien

📚 Flere og flere danskere abonnerer på bogstreaming

Fra Medi­aWatch:

"Det har 22,6 pct. af..."

🤔 Nyt Frederiksberg-lokalmedie vil leve af abonnenter

Fra Medi­aWatch:

"Falkoneren er navnet på et..."

🤔 Ingeniøren lancerer nyhedsbrev på engelsk

Ingeniøren skriv­er i et nyheds­brev:

"Rigtigt mange engel­sksprog­ede arbe­jder for danske virk­somhed­er enten direk­te eller som under­leverandør­er.

Med det brede tilbud af his­to­ri­er som IngeniørenVersion2 og vores PRO-medi­er pro­duc­er­er kan vi give dem en føling med,  hvad der rør­er sig på teknologifron­ten her­hjemme.

Det gør det også en del nem­mere at tale med, når de mødes med dan­sk­tal­ende kol­leger.

Nu kan dine engel­sksprog­ede ansat­te og kol­leger nem­lig få Dan­marks stærkeste dækn­ing af teknolo­gi, IT og naturv­i­den­skab — med Ingeniørens ugentlige nyheds­brev ING/Tech Week­ly."

Tilmeld­ing foregår her.

💨 Pressenævnet: Medier skal afindeksere artikler fra 2005

Spørgsmålet om ret­ten til at blive glemt var oppe at vende i ugens løb, hvor Pressenævnet afgjorde, at en række medi­er skal afind­ek­sere artik­ler fra 2005 fra Google, efter per­so­n­en omtalt i artik­lerne (der siden har skiftet navn) har bedt en række medi­er fjerne den pågældende Ritzau-artikel.

Det bety­der også, at artiklen skal afind­ek­seres i mediernes egen søge­mask­ine, og dermed lign­er det en reel slet­ning af ind­hold­et, kan du læse hos Jour­nal­is­ten.

Mediechefer vil kigge presseetiske regler...
Jour­nal­is­ten

🤨 Hvordan kan både Apple og Spotify være størst på podcasting?

Fra I Hear Things af Tom Web­ster:

"Here's the crux of the ker­fuf­fle I observed on Twit­ter and what­ev­er-the-heck Face­book is (a word on that below): How can Apple and Spo­ti­fy both be "Num­ber One" (when we all know Apple is)? The short answer–they both sit atop very dif­fer­ent lad­ders. If you want to mea­sure down­loads, Apple has been and con­tin­ues to be the leader.

But the Spo­ti­fy plat­form is pre­ferred by more peo­ple. I'm not mak­ing a val­ue judge­ment either way about which claim is objec­tive­ly bet­ter (and by the way–both are clients. My only moti­va­tion here is to fos­ter under­stand­ing). I'm mere­ly say­ing they are objec­tive­ly dif­fer­ent. "

📄 Amazon lancerer podcast-udskrifter i USA

Fra pressemed­delelsen:

"Ama­zon Music announced today the launch of syn­chro­nized pod­cast tran­scripts in the U.S. for recent episodes of select Ama­zon Orig­i­nal and Won­dery pod­casts like  Smart­Less, Dr. Death, and  Uncom­mon Ground With Van Jones, plus pop­u­lar hit shows  My Favorite Mur­der,  Crime Junkie, Mod­ern Love, This Amer­i­can Life, and much more. Pod­cast tran­scripts start rolling out for cus­tomers in the U.S. today in the lat­est ver­sion of the Ama­zon Music app on iOS and Android."

🎂 The Verge fylder 10 år

Fra The Verge selv:

"The Verge launched on Novem­ber 1st, 2011. In the 10 years since, we’ve pub­lished more than 120,000 sto­ries — or more than 230 sto­ries a week, every week, since the day we got start­ed.

To cel­e­brate our 10th birth­day, we’re tak­ing a look back at our first decade of cov­er­age. And to start, we’re break­ing down exact­ly what those 120,000 sto­ries were about."

"The Verge’s Nilay Patel talks about how Vox Media’s tech pub­li­ca­tion has and hasn’t changed after 10 years"

Digi­day

👦 Egmonts Talk Town målretter sig til børn

Ordet 'Kids' bliv­er føjet til navnet, for­di det er børneind­hold­et, der hit­ter mest på lyd-app'en, skriv­er Medi­aWatch.

Del 3: Business

Her kan du læse nogle af ugens his­to­ri­er og ten­denser inden­for for­ret­ning­sud­vikling i mediebranchen. Alt­så det, der han­dler om at tjene penge.

🆓 Politiken dropper paywall frem til kommunalvalget

Anders Bæks­gaard Chris­tensen (poli­tisk redak­tør hos Poli­tiken) på Twit­ter:

"En vin­ter­gave fra alle os på Poli­tiken til alle jer, der vil læse med. Kli­ma, mink og kom­mu­nal­valg fylder de kom­mende uger, så heldigvis er der nu fri adgang til hele Politiken.dk . Vi håber du vil læse med om det, der nu inter­esser­er dig."

Sådan ser det ud:

💡 Tre innovative metoder til indtjening på brugerne

Fra Journalism.co.uk:

"By turn­ing to AI-pow­ered pay­gates, newslet­ters and a stock mar­ket game, these news organ­i­sa­tions are get­ting read­ers to pay for their news con­tent"

📧 The Atlantic føjer 9 til nyhedsbrevssatsning

Fra Axios:

"The Atlantic on Tues­day will roll out its new newslet­ter pro­gram with nine con­tract­ed writ­ers, includ­ing Char­lie Warzel, Mol­ly Jong-Fast and Nicole Chung.

Why it mat­ters: The com­pa­ny is hop­ing that new writ­ers will attract more sub­scribers, which are key to The Atlantic's goal of becom­ing prof­itable next year, CEO Nick Thomp­son told Axios."

✉️ Nyhedsbrevene lokker og skaber splid på redaktionerne

Fra The Wall Street Jour­nal:

"Ear­li­er this year, newslet­ter plat­form Sub­stack Inc. expressed inter­est in sign­ing up CNN con­trib­u­tor Van Jones to write a newslet­ter for its ser­vice, accord­ing to peo­ple famil­iar with the mat­ter.

Ear­li­er this year, newslet­ter plat­form Sub­stack Inc. expressed inter­est in sign­ing up CNN con­trib­u­tor Van Jones to write a newslet­ter for its ser­vice, accord­ing to peo­ple famil­iar with the mat­ter."

"Should pub­lish­ers allow their jour­nal­ists to launch per­son­al newslet­ters?"
Simon Owens

📣 Opdateringer fra WebSummit

Jan Birke­mose, der står bag Medi­etrends, delt­ager på Web­Sum­mit og sender dagligt et nyheds­brev hjem.

Læs med:

💰 Nye Medier: Startups skal have bedre adgang til mediestøtte

Fra et debatindlæg hos Altinget:

"Den poli­tiske debat omkring mediernes..."

🤩 Flere medier sælger produkter direkte til deres brugere

Fra Digi­day:

"It also revealed that a major­i­ty of the respon­dents said that their orga­ni­za­tions make some mon­ey from sell­ing prod­ucts direct­ly to their read­ers. While its impact on the bot­tom line tends to be minor — more than three quar­ters of the respon­dents who make mon­ey from sell­ing prod­ucts describe it as a “small por­tion” of their rev­enue — the scope of pub­lish­ers doing it sig­nals that the pub­lish­ing indus­try, as a whole, is start­ing to embrace a dif­fer­ent mind­set when it comes to the way it thinks about rev­enue diver­si­fi­ca­tion."

💸 Tips til medier, der arbejder med branded content

Fra Journalism.co.uk:

"Work­ing with com­mer­cial com­pa­nies to pro­duce con­tent can raise impor­tant rev­enue as well as ques­tions over inde­pen­dence. Find out how Finan­cial Times and Will Media tread this line"

Del 4: Udvikling og tech

Her får du et kig på nogle af ugens his­to­ri­er inden­for den dig­i­tale udvikling og teknolo­gi, der enten direk­te eller indi­rek­te kan have betyd­ning for medier/udgivere.

😎 Denne uge i metaverset

Nu melder Microsoft sig også ind i kam­p­en om vores dig­i­tale tilst­ede­værelse.

Fra Bloomberg:

"If you’re wor­ried the meta­verse will be all fun and games, fear not: Microsoft Corp. is tak­ing its own stab at the idea, and it will have Pow­er­Point and Excel.

The com­pa­ny is adapt­ing its sig­na­ture soft­ware prod­ucts to cre­ate a more cor­po­rate ver­sion of the meta­verse — a con­cept pro­mot­ed by Face­book co-founder Mark Zucker­berg that promis­es to let users live, work and play with­in inter­con­nect­ed vir­tu­al worlds."

Face­book wants to build a meta­verse. Microsoft is cre­at­ing some­thing even more ambi­tious
Fast Com­pa­ny

Fra Ven­ture­Beat:

"In Microsoft’s view, one aspect of the meta­verse is 'the cul­mi­na­tion of the intel­li­gent cloud and intel­li­gent edge' work­ing in har­mo­ny. '[The enter­prise meta­verse] brings togeth­er inter­net of things, dig­i­tal twins, mixed real­i­ty,' Microsoft CEO Satya Nadel­la said dur­ing a keynote at Microsoft Inspire this sum­mer."

To fra Kfo­rum:

- Meta­ver­set er større end Meta
- Meta­ver­sets unoder: Brillen er din nye mobil

Facebook’s meta­verse shift smacks of des­per­a­tion
Colum­bia Jour­nal­ism Review

Mere metavers:

Fra Plat­former:

Microsoft's meta­verse moment
What the meta­verse pes­simists are miss­ing

"Hey, Face­book, I Made a Meta­verse 27 Years Ago – It was ter­ri­ble then, and it’s ter­ri­ble now."
The Atlantic

"The Meta dream envis­ages whole com­pa­nies oper­at­ing in a vir­tu­al world. Many made the switch years ago—with mixed results."

Wired

What the meta­verse means for brand expe­ri­ences
Ven­ture­Beat

Meta­ver­set er den våde drøm, der har drevet spilin­dus­trien de sid­ste mange år
Version2

🇨🇳 Og hvad med Kinas metavers?

Fra Bloomberg:

"Even though Ten­cent hasn’t gone as far as decou­pling its cor­po­rate identity—and it prob­a­bly nev­er will—the Chi­nese firm may actu­al­ly be bet­ter posi­tioned than Meta to turn the sci-fi con­cept of a 3D world wide web into real­i­ty.

Apart from its roots in social net­work­ing, Ten­cent runs a sprawl­ing busi­ness empire, touch­ing every­thing from gam­ing to mobile pay­ments and vir­tu­al offices. Its WeChat super app is already indis­pens­able to the one bil­lion Chi­nese peo­ple who use it to chat, shop, watch videos and order food and taxis."

📸 Adobe arbejder på værktøj, der kan finde et fotos ophav

Fra Nie­man Lab:

"Adobe’s Con­tent Authen­tic­i­ty Ini­tia­tive is devel­op­ing tools and stan­dards that allow peo­ple to cap­ture, store, and ver­i­fy key details about a pho­to — its dig­i­tal prove­nance — with an eye toward cre­at­ing stan­dards that can be used across the inter­net. [...]

The appli­ca­tions go beyond jour­nal­ism and fight­ing mis­in­for­ma­tion for Adobe. The company’s chief prod­uct offi­cer, Scott Bel­sky, intro­duced con­tent cre­den­tials as a way for peo­ple to ensure they get cred­it for their cre­ative work at Adobe’s annu­al con­fer­ence on Tues­day and spoke at length about its NFT appli­ca­tions with The Verge."

🤷‍♀️ Sprogmodeller behandler kvindelige politikere anderledes

Fra Medi­aWatch:

"Smuk. Hys­terisk. Gravid. Skrø­be­lig. Og...