Du får opsam­lin­gen på Face­books F8-kon­fer­ence, Insta­gram tester at skjule Like-antal, en tred­jedel af danske unge men­er, de kan und­være medi­er, ny runde af inno­va­tion­sstøtte og tips til nyheds­breve. Dette og meget, meget mere ven­ter på dig forude.

Dig­i­tal Ugerevy har din ryg — her er de vigtig­ste his­to­ri­er om nye medi­er og dig­i­tal udvikling fra påskeda­gene.

Om Digital Ugerevy

Dette er stedet, hvor du kan få overb­likket. Det han­dler om nye medi­er, sociale plat­forme og dig­i­tal udvikling i mediebranchen. Det er dit brief på, hvad der er sket i ugen, så du kom­mer up-to-date, mens du nyder din mor­genkaffe.

Dig­i­tal Ugerevy har mere end 500 føl­gere, der arbe­jder inden­for jour­nal­is­tik, kom­mu­nika­tion, markeds­føring, dig­i­tal udvikling og ledelse.

Se hvad nogle af føl­gerne siger

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? Sociale medier 

Her find­er du his­to­ri­er om eller fra de store sociale plat­forme, der har en enorm rolle at spille i kon­tak­ten mellem udgiver/afsender og mod­tager.

Facebook, Facebook, Facebook:

Det vigtigste fra Facebooks F8-konference

Der bliv­er altid holdt øje, når Face­book hold­er deres store kon­fer­ence, hvor de præsen­ter­er nye pro­duk­ter, tjen­ester tilt­ag etc. Denne gang var især pri­va­cy et emne.

"Man kan diskutere, om det værn­er om pri­vatlivet, men det værn­er i hvert fald ikke om vores pri­vate data. Vi del­er stadig lige så meget med Face­book, som vi hele tiden har gjort. Vi skal altid huske på, at Face­book først og fremmest er en for­ret­ning. Det er ikke et medie eller en demokratisk plat­form," siger [Astrid Haug].

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Face­book piv­ots to pri­va­cy, but is it sin­cere?

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Digi­day har sam­let op på, hvad der er vigtigst for annon­cør­er.

Face­book piv­ots to what it wish­es it was
TechCrunch

Here’s How Mark Zucker­berg Sees Facebook’s New Era of Pri­va­cy
Wired

Face­book Unveils Redesign as It Tries to Move Past Pri­va­cy Scan­dals
The New York Times

Face­book vil erstat­te nyheds­feed for at værne om pri­vatliv
Medi­aWatch

Face­book Dat­ing opens to friends with Secret Crush
TechCrunch

Why Face­book is mak­ing a big bet on Mes­sen­ger
The Verge

Face­book details Mes­sen­ger updates: New desk­top app, social video, and Project Light­Speed
Ven­ture­Beat

New Tools for Mes­sen­ger and What­sApp
Social Media Today

New Updates for Insta­gram, Includ­ing 'Shop from Cre­ators' and Updat­ed Cam­era
Social Media Today

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Ven­ture­Beat har sam­let op:
Every­thing Face­book announced at F8 2019

Facebook slår ned på hate speech

Face­book today removed Louis Far­rakhan, Alex Jones, Paul Nehlen, Milo Yiannopou­los, Paul Joseph Wat­son, Lau­ra Loomer, and Infowars from Face­book and Insta­gram, say­ing their accounts vio­lat­ed its poli­cies against dan­ger­ous indi­vid­u­als and orga­ni­za­tions.

The Verge: 'Face­book bans Alex Jones and Lau­ra Loomer for vio­lat­ing its poli­cies against dan­ger­ous individuals35'

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Læs på dan­sk: Face­book bandl­yser flere per­son­er for had­tale [Medi­aWatch]

Facebook i gang med kryptovaluta

Ver­dens største sociale medie, Face­book, er ved at rekrut­tere sne­se­vis af finan­sielle fir­maer og online­forhan­dlere, der skal hjælpe med at lancere et kryp­to­va­l­u­ta-baseret betal­ingssys­tem for det sociale netværk.

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Læs orig­i­nal­his­to­rien hos The Wall Street Jour­nal.

Regulering af Facebook er en kæmpe opgave

Face­book is such a pow­er­ful and per­va­sive glob­al sys­tem that con­fronting it demands rad­i­cal new thought. It reach­es more than 2.3 bil­lion peo­ple, and that means more than 2.3 bil­lion peo­ple reg­u­lar­ly post videos, pho­tos, and text to Face­book. They do so in more than 110 lan­guages. The very idea that Face­book can police itself is absurd.

Facebook giver penge til forskning i SoMe og valg

More than 60 researchers from 30 aca­d­e­m­ic insti­tu­tions from 11 coun­tries were picked by an inde­pen­dent peer-review review board. Grantees will have access to an unprece­dent­ed amount of data from Face­book and Insta­gram for their research; a total of 6.9 bil­lion page posts, 1.2 bil­lion group posts, 11.2 mil­lion ver­i­fied pro­file posts and 1.6 bil­lion Insta­gram posts.

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Here are the social media and democ­ra­cy research projects Face­book is giv­ing data to
Nie­man Lab

Fox News dominerer Facebook under Trump

In the Trump era, Fox News has cement­ed itself as the most dom­i­nant news pub­lish­er on Face­book as mea­sured by engage­ment, a cru­cial met­ric for Facebook’s rank­ing sys­tem and a rough gauge of atten­tion on the plat­form, top­ping news orga­ni­za­tions like The New York Times and The Wash­ing­ton Post. 

De andre:

Instagram skjuler Like-antal i Canada

I Ugerevyen fra uge 16 kunne du læse, at Insta­gram var ved at indlede en test af at skjule antallet af Likes for andre end den, der har upload­et billedet/videoklippet. Nu bliv­er testen rul­let ud i Cana­da.

Dur­ing a keynote at Facebook’s annu­al F8 devel­op­er con­fer­ence in San Fran­cis­co, Insta­gram CEO Adam Mosseri said that Insta­gram will lat­er this week begin a test in Cana­da that involves remov­ing the total num­ber of Likes on pho­tos and video views in the Insta­gram Feed, Perma­link pages, and Pro­files.

Twitter klar med ny videostrategi

The com­pa­ny hopes that more high-qual­i­ty video pro­gram­ming, cre­at­ed exclu­sive­ly for Twit­ter with trust­ed media part­ners, will lure adver­tis­ers who are look­ing for more brand-safe des­ti­na­tions on social media plat­forms to run video ads. 

Sådan bruger amerikanerne Twitter

Among U.S. adults, Twit­ter dis­course is dom­i­nat­ed by a small share of tweet­ers. The most pro­lif­ic tweet­ers – those in the top 10% by num­ber of tweets – are respon­si­ble for 80% of all tweets cre­at­ed by U.S. adults. That includes all types of tweets: orig­i­nal tweets, retweets and quote tweets.

Elon Musk får Twitter-babysitter

Late Fri­day, Musk and the SEC reached a set­tle­ment in their lat­est clash over his tweets. The dis­pute stems from Feb­ru­ary, when the agency asked a fed­er­al judge to hold Musk in con­tempt of court for vio­lat­ing a Sep­tem­ber agree­ment that a Tes­la lawyer would pre-approve all of his writ­ten communications—including tweets.

Brand safety: Annoncører undgår TikTok

Mar­keters wor­ried about brand safe­ty issues are choos­ing to steer clear of emerg­ing social plat­forms like Tik­Tok and Red­dit, typ­i­cal for plat­forms heavy on user-gen­er­at­ed con­tent that don’t have mature adver­tis­ing frame­works yet.

Tips til din digitale markedsføring

Study: Insta­gram spon­sored posts surge 150%
Mobile Mar­keter

Face­book Pub­lish­es New Guide for Insta­gram Cre­ators
Social Media Today

Face­book Works on a New Cre­ator Stu­dio Dash­board for Insta­gram
Social Media Today

? Tendenser

Her kan du læse nogle af ugens ten­denser inden­for medi­er. Det kan være en ny metode eller til­gang, branchen forsøger at tage til sig.

En tredjedel af de unge kan undvære medier

Mere end hver tred­je 18–34-årige svar­er i en ny under­søgelse, at de ikke behøver jour­nal­is­tisk redi­gerede medi­er for at kunne følge med i sam­funds­de­bat­ten. ”Bekym­rende,” men­er medieforsker. Fler­tal­let af de unge men­er, tra­di­tionelle medi­er har størst ans­var for poli­tik­erlede

Er 'storytelling' overhovedet en god idé?

he sto­ry puts us at dis­tance from the audi­ence; we become the nar­ra­tor, said Jeff Jarvis, pro­fes­sor of jour­nal­ism inno­va­tion at the Craig New­mark Grad­u­ate School of Jour­nal­ism at CUNY, speak­ing at the Inter­na­tion­al Jour­nal­ism Fes­ti­val in Peru­gia (5 April 2019). 

“It also takes us away from lis­ten­ing: as sto­ry­tellers, we are telling, not lis­ten­ing,” he added.

Journalism.co.uk: Can sto­ry­telling put us on a wrong path?

BBC- og Slate-folk deler ud af podcast-anbefalinger

On this week's pod­cast, we speak to two peo­ple who know a thing or two about what it takes to cre­ate an engag­ing lis­ten, but have also learned the hard way the impor­tance of hav­ing data backed up. 

Luminary fjerner eksterne links i show notes

This morn­ing, in a tweet respond­ing to a brief sto­ryin Pod­news, Lumi­nary con­firmed it is indeed strip­ping out all exter­nal links in show notes. And it says they’re a…security con­cern?

Vigtig viden inden en smart speaker-satsning

The risk to busi­ness: If a com­pa­ny pre­ma­ture­ly intro­duces smart speak­ers for more sophis­ti­cat­ed pur­pos­es and the tech­nol­o­gy fails, the company’s hard-earned rep­u­ta­tion could suf­fer.

Tidligere Google-CEOs datter lancerer non profit-medie

Sophie Schmidt, a tech indus­try vet­er­an and the daugh­ter of Eric Schmidt, the for­mer Google and Alpha­bet exec­u­tive chair, is start­ing a new pub­li­ca­tion about the effects of tech­nol­o­gy on the non-West­ern world, Buz­zFeed News has learned.

Buz­zFeed News: Sophie Schmidt Will Launch A New Tech Pub­li­ca­tion With An Inter­na­tion­al Focus

? Business

Her kan du læse nogle af ugens his­to­ri­er og ten­denser inden­for for­ret­ning­sud­vikling i mediebranchen. Alt­så det, der han­dler om at tjene penge.

Ny runde af innovationsstøtte

Nævnet har i denne omgang mod­taget i alt 34 ansøgninger, og ud af dem var 12 om etab­ler­ingsstøtte, mens de resterende 22 var om udviklingsstøtte. Ud af de 34 ansøgninger har 9 fået tilsagn, mens 25 har fået afs­lag.

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Du kan se de ni mod­tagere og deres beløb her (taget fra denne PDF):

Etab­ler­ing­spro­jek­ter:

Pro­jek­t­ti­tel	Virksomhed/Institution	Tilskuds­beløb
Bideo.dk – dig­i­tal dan­nelse og delt­agelse	Mediehuset Køben­havn ApS	230.000 kr.
Den Gode Avis	Ras­mus Mark Ped­er­sen	300.000 kr.
Forun­der­søgelse til netmedie i kryds­felt af køn, kar­riere og fam­i­lieliv.	Poten­tial Com­pa­ny	125.400 kr.
LETTER	BaTea ApS	2.179.800 kr.
Techst	Forenin­gen Fak­tum Media	2.035.500 kr.

Udvikling­spro­jek­ter:

Pro­jek­t­ti­tel	Virksomhed/Institution	Tilskuds­beløb
Dag­bladet Infor­ma­tion	A/S Infor­ma­tion	2.196.155 kr.
Føl­je­ton	Føl­je­ton ApS	123.000 kr.
Hus for­bi	Forenin­gen Hus For­bi	600.000 kr.
POV­In­ter­na­tion­al	POV Inter­na­tion­al	721.949 kr.

Nu tjener The Guardian penge

Today, 55 per­cent of Guardian rev­enue comes from dig­i­tal sources, a real feat of tran­si­tion. It’s a bar very few major news­pa­pers have met; the Finan­cial Times is the only one that comes to mind. The Guardian saw growth in both dig­i­tal adver­tis­ing and dig­i­tal sub­scrip­tions, a com­bo many papers have missed recent­ly.

Spotify har købt podcasts for 400 mio. dollars

In all, Spo­ti­fy has spent €358 mil­lion ($400 mil­lion) to acquire three pod­cast star­tups in 2019 so far. In its Q4 share­hold­er let­terback in Feb­ru­ary, the com­pa­ny said it had ear­marked up to $500 mil­lion for sim­i­lar deals through­out 2019, so we can per­haps expect more from Spo­ti­fy on the acqui­si­tion front in the com­ing months.

Slates forventer, at podcast vil stå for 50% af indtjeningen

Last year, Slate bet big on audioas a way to dri­ve adver­tis­ing and mem­ber­ship rev­enue. Now, it’s bet­ting even big­ger, fore­cast­ing that pod­casts will dri­ve near­ly half of its rev­enue this year thanks to new shows and an expand­ed team.

Et kig på tendensen med betalte nyhedsbreve

This move­ment toward paid email newslet­ters is the lat­est attempt among those who write for a liv­ing to find a sta­ble method of sup­port­ing them­selves finan­cial­ly.

The Telegraphs omlægger salg i fokus på abonnenter

Any sub­scrip­tions busi­ness that embraces sub­scrip­tions over ad-fund­ed gen­er­al news, must ded­i­cate resource into jour­nal­ists that can cre­ate valu­able con­tent that con­verts sub­scribers. Churn­ing out click­bait-style head­lines that get picked up by search engines and per­form well on social plat­forms and attracts fly-by read­ers, won’t cut it.

Annonce: NYTimes tror på kontekst

I øje­b­likket fylder publikum/audience en del (hvis ikke alt), når der han­dles med dig­i­tale annon­cer. The New York Times tror, at pen­d­ulet vil svinge mere tilbage i ret­ning af kon­tekst (alt­så ind­hold):

“This is a bet for us,” Tomich said after the morn­ing pre­sen­ta­tion. “I think there is an argu­ment, and it’s ear­ly to make the ful­ly formed argu­ment, that the indus­try has course-cor­rect­ed so far into pre­ci­sion audi­ence tar­get­ing that there’s actu­al­ly dimin­ish­ing returns, and you can get more, at least for now, if you try a bit of focus on con­text.”

Det går den rigtige vej med annoncesvindel

The report antic­i­pates ad fraud loss­es to total $5.8 bil­lion glob­al­ly in 2019 – an almost 11 per­cent drop from the $6.5 bil­lion glob­al loss report­ed in 2017. Ad fraud has reached a tip­ping point, with more ad fraud attempts pro­ject­ed to be thwart­ed than suc­cess­ful in 2019, the report said.

Annoncer og GDPR: Branchen afventer Google

The frame­work, whose first iter­a­tion was reject­ed by pub­lish­ers for being biased toward ad tech com­pa­nies, has been over­hauled to appease pub­lish­er gripes around con­trols and to encour­age Google to adopt it.

Financial Times og LA Times i samarbejde

Today the Finan­cial Times announces a syn­di­ca­tion deal with the Los Ange­les Times (LA Times) where­by up to four FT arti­cles will be avail­able to LA Times read­ers every week. 

? Udvikling

Her får du et kig på nogle af ugens his­to­ri­er inden­for den dig­i­tale udvikling og teknolo­gi, der enten direk­te eller indi­rek­te kan have betyd­ning for medier/udgivere.

Derfor bør du overveje at holde dine nyhedsbreve lette

Remem­ber this num­ber: 102. If your email is more than 102KB in size, then Gmail will clip your mes­sage when it arrives and asks the recip­i­ent to “down­load” the rest of it. Why are long emails a prob­lem? Most peo­ple put their track­ing pix­el at the bot­tom of a mes­sage. If the whole mes­sage isn’t ren­dered, then you won’t reg­is­ter an open.

25 mio. dollars til kommentarplatform

That means going beyond com­ment­ing and mod­er­a­tion to also include com­mu­ni­ty pages and oth­er ways to high­light and mon­e­tize user-gen­er­at­ed con­tent. The company’s cus­tomers include Hearst, Refinery29, Fox News and our cor­po­rate sib­lings at Engad­get and AOL.com.

Vestager-bøde kan mærkes i Googles regnskab

Udsigten til at skulle betale den kæm­pemæs­sig bøde, som EU’s konkur­rencekom­mis­sær, Mar­grethe Vestager, uddelte for et år siden, har sat sine tydelige spor på det reg­n­skab, som Googles mod­er­sel­skab, Alpha­bet, aflev­erede sent mandag aften.

Spotify har nu 100 mio. abonnenter

Spo­ti­fy now has 100 mil­lion pay­ing users around the world, the com­pa­ny said on Mon­day. But the music-stream­ing giant stum­bled slight­ly in its recent entry into India, and its prof­it mar­gins nar­rowed part­ly because of an aggres­sive invest­ment in pod­casts.

Google fjerner gigant fra Play Store

As of today, 46 apps from DO Glob­al, which is part­ly owned by inter­net giant Baidu, are gone from the Play store. Buz­zFeed News also found that DO Glob­al apps no longer offer ad inven­to­ry for pur­chase via Google's AdMob net­work, sug­gest­ing the ban has also been extend­ed to the inter­net giant's ad prod­ucts.

• Kategori: Opsamlinger